McDonald's became the first American fast food restaurant to open in the Soviet Union in 1990.

McDonald's 1990 opening in Moscow symbolized the USSR's fading isolation

When McDonald's arrived in Moscow in 1990—an icon of Western capitalism—it became a cultural shock. NPR's Invisibilia recounts how the chain asked new Russian employees to greet customers with American-style smiles, exploring the clash between Soviet norms and Western service culture (segment starts around 42 minutes in).

See photos of McDonald's locations all across the world from the 'McAtlas.'

Back when it was still a small restaurant, McDonald's served barbecue.

Despite meeting as ambulance drivers in WWI, Ray Kroc and Walt Disney weren't the driving forces behind McDonald's and Disney's numerous business partnerships.

Watch a recreation of the 'Speedee Service System,' the assembly line production method pioneered by the McDonald brothers that revolutionized fast food in the US.

A Russian ban on food from outside countries has created a black market that's led the government to sometimes burn contraband food on state TV.

McDonald's releases a new adult Happy Meal

Some McDonald's restaurants in Ohio began a nostalgic campaign in late 2023, reviving chicken nugget-style doll toys famous in adult-themed Happy Meals over a quarter-century before. The company collaborated with artist Kerwin Frost to create the toys. Read more and see photos here.

Ray Kroc proposed the idea of franchising McDonald's as a way to sell more of his Multimixers 7 years before buying the McDonald's brothers out of the company for $2.7M.

The history of the McDonald's Happy Meal

The McDonald's Happy Meal is the quintessential fast food kids meal, serving up child-appropriate portions and prizes all within a portable, fun container. So where did this pop culture icon begin? Watch this quirky 13-minute history of the Happy...

Economic stagnation and the arms race pushed the USSR toward collapse

By the 1980s, chronic economic stagnation and soaring military costs forced Gorbachev to launch sweeping reforms—perestroika and glasnost—to revive the Soviet system. Instead, openness fueled independence movements across the republics, accelerating the regime’s rapid downfall.

McDonald's french fries are, by far, the most popular french fries available at fast food restaurants around the world.

Jim Henson's 'Fraggle Rock' was the first American TV series to air in the USSR.

Unlike other franchises, the McDonald's Corporation owns the land and the buildings of individual stores, and franchise owners lease those assets—resulting in McDonald's often being called a real-estate company.

Gorbachev’s reform efforts accelerated the Soviet Union’s collapse

In the 1980s, Mikhail Gorbachev introduced glasnost (openness) and perestroika (restructuring) to reform the USSR. Instead of saving the system, the policies exposed deep problems—fueling unrest and weakening central control.

Malaysia is home to a massive McDonald's museum

Top Fast-Food Toy Collections Museum in the city of Alor Setar houses over 80,000 McDonald's items, including Happy Meal toys, employee uniforms, and ketchup packets.

How organized crime took over post-Soviet Russia

After more than seven decades of Soviet communism, the collapse of the system in the early 1990s opened a path for organized crime to take over the country's newly-privatized industries. As Vladimir Putin centralized power in the subsequent decades, he did not vanquish the mafia, but rather tamed it. This long read explores the subtle, complex ways organized crime flourishes within Putin's state.

The Soviet Union collapsed in 1991, due to economic decline and political unrest

By the late 1980s, the Soviet economy was stagnating and its political system was under tremendous strain. Soviet reforms failed to reverse the decline, and growing independence movements led to the USSR’s formal dissolution in 1991.

Jeff Bezos started his career working at McDonald’s

He now claims that his high school gig at the fast food restaurant taught him about efficiency, customer service, and other valuable lessons that he took with him when building Amazon.

Until late 2024, the company that makes McDonald's ice cream machines held an elusive repair monopoly on them, the culprit behind the frequent outages that fueled widespread social media discourse.

Some experts argue that Russia was never effectively integrated into the rules-based order after 1991

This piece argues that Russia's difficult relationship with the IMF and World Bank in the 1990s—characterized by economic shocks and perceived Western condescension—helped shape Moscow's later hostility toward the liberal order.

Fast-food prices have increased more over the past 10 years than both full-service restaurants and inflation.

Before becoming a famous weatherman for the Today show, Willard Scott created 'Ronald McDonald' for a Washington DC location in 1963.

Explore 'The Big Mac Index,' an economic indicator created by The Economist as a cheeky reference for the purchasing power of consumers across different countries.

In 2001, Pizza Hut became the first company to deliver pizza to space

The chain paid the Russian space agency nearly $1M for the promotional stunt, which saw a Russian cosmonaut eat the pizza on video. Other unusual objects to make it to the International Space Station include a gorilla suit, an espresso machine, and several musical instruments.

The Soviet Union explained

From 1922 to 1991, the Soviet Union spanned one-sixth of Earth’s landmass and housed nearly 300 million people. As the most significant test of Marxist governance, it sat at the center of the century’s defining struggle between capitalism and communism.

Sparkling wine was a political tool in the Soviet Union

To show the world that the Soviet Union had recovered after the devastating famine of the early 1930s, leader Josef Stalin turned to a surprising source: sparkling wine. Stalin believed that if everyday citizens could access luxury goods like caviar and Champagne, it would show socialism had succeeded. The result was Sovetskoye Shampanskoye, a Soviet-made sparkler that achieved his goal of availability and affordability if not quality.

How landlocked Moscow became Europe's biggest city

It's far enough north to have avoided the nomadic hordes who, for centuries, raided the European plain to its south—but it's just south enough to still farm the land. What's more, Moscow is protected by the huge taiga forests and is guarded by rare east-west rivers in a continent with mostly north-south ones.

In 2014, there were more payday loan stores than McDonalds

That year, there were more than 20,000 payday lenders in the US, according to the St. Louis Federal Reserve, and 14,267 McDonald's locations. Politicians and consumer advocates frequently cited this statistic as a selling point for increased regulation.

Ukraine's sushi restaurants have remained open through the country's war with Russia

Although the country's cities have become battlegrounds, its sushi restaurants—a popular comfort food for Ukrainians—have remained open. That's especially surprising considering they require imported fresh fish and highly skilled chefs.

The disaster affected the Soviet Union's credibility at home and abroad

The USSR's secretive, chaotic response to Chernobyl dealt a significant blow to its legitimacy. Public anger over deception, health risks, and propaganda fueled mass protests, strengthened independence movements in Ukraine and Belarus, and convinced many Soviets that the system was failing.

Is Domino’s pizza inflation-proof?

A Big Mac Extra Value Meal is nearly $11 in 2025, compared to $4.59 in 1993. A Taco Bell crunchy taco costs $1.79 today, but was only 59 cents in 1990. Inflation impacts the price of many fast-food items—but the price of a Domino's pizza hasn't changed much at all in the past two decades.

Ukraine's Soviet Republic was tightly bound to Moscow's control

Proclaimed in 1917 and absorbed into the USSR in 1922, the Ukrainian Soviet Socialist Republic was nominally independent yet operated under Moscow's control, with its government and laws directed by the Soviet Communist Party.

The Russia-Ukraine war greatly affected the global food supply

Russia's invasion devastated Ukraine's agricultural sector, destroying farms, ports, and grain infrastructure and causing over $40B in losses. Disrupted exports fueled global food insecurity, while Moscow leveraged its grain exports to expand influence across the Global South.

The USSR's space program achieved many historic firsts in the Space Race

Soviet scientists launched the first satellite, sent the first human into orbit, and carried out early spacewalks—milestones that gave the USSR a decisive early lead in the Space Race and reshaped global competition in science and technology.

After it was banned from Eurovision, Russia resurrected its Cold War-era version

Russia was barred from the Eurovision Song Contest following its 2022 invasion of Ukraine. In 2025, President Vladimir Putin announced the revival of Intervision, a similarly structured song contest that the Soviet Union had organized throughout the Cold War.

The US and the USSR each boycotted Olympic Games during the Cold War

The US led a boycott of the 1980 Moscow Olympics over the Soviet invasion of Afghanistan. In retaliation, the USSR and its allies skipped the 1984 Los Angeles Games.

McDonald's intentionally avoids using the word 'milkshake'

The restaurant's US menus use an abbreviated term: the simple "shake." Conspiracy theorists suggest this means the chain doesn't use actual milk, but the truth is a bit more complicated and—much to their displeasure—mostly related to dairy regulations.

During the Cold War, the rules-based order was largely limited to the West

The Soviet Union and its allies operated outside the Bretton Woods institutions, meaning the postwar liberal order functioned as a regional rather than a truly global system. This changed with the USSR's collapse in 1991.

Roosevelt formally recognized the Soviet Union in 1933

In 1933, President Franklin D. Roosevelt formally recognized the Soviet Union—ending 16 years of nonrecognition and aiming to improve trade and stabilize relations amid growing global instability.

Explore 100 years of communism across the globe, from the 1917 October Revolution to North Korea's modern nuclear defiance.

Explore 'McBroken,' an online map of which McDonald's ice cream machines are broken in the US.

See a timeline of the major moments in Soviet history

Beginning with Lenin’s return to Russia from Germany in 1917 and ending with Gorbachev’s resignation on December 25, 1991, this timeline outlines the significant domestic and foreign policy developments that led to the rise and fall of the Soviet Union.

The USSR launched the world's first satellite, Sputnik 1, into space in 1957

Sputnik, launched by the Soviet Union in 1957, became the world's first artificial satellite. While the technology itself was limited, the launch ignited the space race and signaled that intercontinental missiles and space technology had arrived faster than American leaders expected.

The Soviet Union’s surprising first atomic test ended the US nuclear monopoly

In 1949, the USSR successfully tested its first atomic bomb—ending the US monopoly on nuclear weapons and sparking an arms race that would define the Cold War.

White Castle helped propel fast food as a restaurant model

Diners looking for quick meals had plenty of options with food stands and automats, but White Castle pioneered the concept of the fast food restaurant with its first location in 1921 in Wichita, Kansas. The owners emphasized White Castle as more than a fast and cheap way to eat; it was a place to sit and enjoy a meal, with stainless steel interiors and open kitchens.

Explore a timeline tracing the Soviet Union’s collapse from 1985 to 1991

This interactive webpage charts the USSR’s final years—from Gorbachev’s rise to the 1991 dissolution—using infographics, key quotes, and profiles of prominent political figures to explain how the Soviet state unraveled, and Russia emerged in its place.

See the “Miracle on Ice” through the eyes of a Soviet player

In this video, hockey legend Slava Fetisov reflects on the USSR’s powerhouse teams, his experience in the 1980 Olympic loss to the US, and his later move to the NHL—where Russian players became dominant forces.

Soviet control spread across Eastern Europe after WWII

In the late 1940s, the USSR solidified control over Eastern Europe by installing pro-communist regimes in countries like Poland, Hungary and Romania—often through rigged elections and political repression.

A McDonald's Happy Meal for adults

McDonald’s announced it is teaming up with Cactus Plant Flea Market for the introduction of the new Cactus Plant Flea Market Box for adults, starting on October 3, 2022.

A major US-designed polio vaccine was first tested in the Soviet Union

Albert Sabin's live attenuated virus vaccine—requiring two drops in the mouth—didn't garner political support in the US, so it was tested in the Soviet Union in the late 1950s.