Bob's Discount Furniture was born from a motorcycle accident

Bed Bath and Beyond’s 20% off coupon had a cult following

The home goods store’s most fervent fans loved these coupons so much that some bought them in batches on eBay. The FBI even reportedly found one of these big blue coupons in famous mobster Whitey Bulger’s junk drawer. (Some users may experience a paywall.)

Sears used to sell entire DIY houses in its catalog

From 1908 through the 1940s, Sears sold DIY house kits starting at $600. An estimated 100,000 homes were built, but fewer than 5,000 have been identified today.

In 1965, Warren Buffett took over Berkshire Hathaway, a failing textile company

After buying bulks of its stock, Buffett then flipped Berkshire Hathaway into the most successful and largest holding company in the world, which owns companies like Geico, Duracell, and Fruit of the Loom.

One of Henry Ford's early failed business ventures later became Cadillac

Before founding the Ford Motor Company, Henry Ford started two businesses that ultimately failed because he didn't get a product to market quickly enough. The Henry Ford Company pushed Henry Ford out in 1902, only to later reform and be renamed after the founder of Detroit, Antoine de la Mothe Cadillac.

Frisbee, Jet Ski, and Dumpster—explore a list of words you might not realize are trademarked

Many products that have become household names started out as first-of-a-kind items. As those products grew in popularity, the brand name became the default name for the product.

Sears and Roebuck once sold DIY house kits

Between 1908 and 1940, "kit homes" that buyers could build themselves were advertised in Sears’ famous catalog—and many of them are still standing today.

Before their historic flight, the Wright brothers ran a bicycle shop in Dayton, Ohio, where they built the world's first successful powered aircraft.

Former Sears CEO and hedge fund manager Eddie Lampert was a reclusive billionaire who was once kidnapped from his home in Greenwich, Connecticut by criminals looking to get rich.

The Wassily chair, the iconic modernist armchair, was inspired by a bicycle.

Usonian design was invented as a response to Americans’ financial struggles

Around the time of the Wall Street crash of 1929 and the Great Depression, Frank Lloyd Wright sought to create homes that made life easier for those struggling financially. Usonian homes are typically characterized by simple materials, small square footage, and natural light.

Many startup founders pull out-of-the-box stunts to get their businesses off the ground.

Founded in 1959 by Jay Van Andel and Richard DeVos, Amway, a home goods company, is the largest multilevel marketing company in the world by revenue, generating more than $7B annually.

In 1966, Dylan was in a motorcycle accident

At the height of his popularity, Bob Dylan disappeared. The press reported it was due to a near-fatal motorcycle accident, though specifics were never provided. When he returned some time later, with a new album and sound, Dylan fans treated the accident as a pivotal moment in the legendary artist's career. But there's ample proof the accident never happened and, at its core, was little more than a cover story for a burnt-out rock star.

Amazon sold its first book on April 3, 1995

Before selling everything on the internet, Amazon started as an online bookstore. The company's first customer was a man named John Wainright, who purchased "Fluid Concepts And Creative Analogies: Computer Models Of The Fundamental Mechanisms Of Thought" by Douglas Hofstadter. There's a building named after Wainwright on Amazon's Seattle campus.

Stephen King was struck and nearly killed by a van that he later purchased.

Ray Kroc proposed the idea of franchising McDonald's as a way to sell more of his Multimixers 7 years before buying the McDonald's brothers out of the company for $2.7M.

In 1994, Amazon was founded as an online bookseller

Books were just the start, as founder Jeff Bezos' ultimate goal was to create an "everything store," using the internet to transcend the physical limitations of brick-and-mortar retail. The Seattle-based Amazon gradually added CDs and consumer electronics, becoming a dominant e-commerce player in the late 1990s, and one of the few dot-com companies to make it through the bust.

Back when it was still a small restaurant, McDonald's served barbecue.

Frisbees earned their name from a pie company that made tins that college students used to throw around campus.

Inside the lives of FIRE followers

A man named Barney Whiter saved half of his salary each month so that, eventually, he could retire at age 43. Other FIRE followers rent out rooms in their homes or even their cars in attempts to achieve the same financial freedom.

Many original dot-com company founders were bought out early on

The people who bought the original domains for dot-com companies and had the ideas to start businesses were often bought out by investors before becoming well-known companies. Both Pets.com and Broadcast.com were acquired early on.

A Grateful Dead online bulletin board system inspired the early internet and counted some of tech's biggest names, like Apple's Steve Wozniak, as users.

One of Henry Ford's early vehicle prototypes broke an all-time speed record and got him the money to start Ford Motor Company

In 1904, Henry Ford raced the "999" across a frozen lake and reached an average speed of more than 90 miles per hour, beating the then-record for fastest land speed. Ford's success attracted the eyes of the earliest investors in the Henry Ford Company, Ford's company before he started Ford Motor Company.

Uncrustables' reinvention of the PB&J

In the 1990s, David Geske and Len Kretchman came up with the ingenious idea to package and mass-produce a crustless version of the peanut butter and jelly sandwich. This makeover to an American childhood staple resulted in a $1B business. Read this article in Mental Floss to learn more about the origins of the brand Uncrustables and its extraordinary success.

Bill France Sr. founded NASCAR after organizing stock car races

Bill France Sr. was the first person to organize stock car racing in America. By the 1940s, the company he created had changed the sport forever.

Famously frugal Warren Buffett owns a private jet

Buffett still lives in the same house he bought in 1958 for $31.5K. He has pledged to donate 99% of his fortune to charity. Yet he owns a private jet called "The Indispensable" (formerly called "The Indefensible" because he had no defense for buying it).

Jeff Bezos came from humble beginnings and spent much of his childhood on a cattle ranch, where his grandfather made his own needles for the cattle by hand.

Nike's Phil Knight ran for Bill Bowerman at the University of Oregon before they became business partners

They became business partners when Knight tried to sell the Onitsuka Tigers to Bowerman for the Oregon track team. Bowerman told Knight he didn't just want the shoes; he wanted in on the whole deal.

Yahoo acquired Paul Graham's former startup Viaweb in 1998

Viaweb was the web app tech startup that Paul Graham, Robert Morris, and Trevor Blackwell cofounded before they started Y Combinator. The company sold for $49M and Viaweb was rebranded as the Yahoo Store.

Warren Buffett turned a struggling textile mill into Berkshire Hathaway

With Class A shares trading at over $700K per share, Berkshire Hathaway's high stock price reflects Buffett's decades of long-term investing, major acquisitions, and a philosophy that has reshaped modern finance.

Warren Buffett first started investing in Geico in 1951

Buffett is known for his large collection of insurance investments, and Geico is no exception. This is partly due to investments from his mentor Benjamin Graham and a private, impromptu meeting with the company’s future CEO.

Amazon didn't have a profitable quarter until 2001, more than 6 years into its existence

Jeff Bezos, however, took pride in Amazon's early unprofitability, reinvesting the money Amazon made back into its business, prioritizing investment into long-term growth and customer acquisition over short-term gains.

Bill Bowerman’s daughter-in-law found the waffle iron he used to create a breakthrough shoe

Nike cofounder and University of Oregon track coach Bill Bowerman poured polyurethane into a waffle iron for his first attempt at creating the revolutionary waffle-knit sole. The waffle iron, which was found in his backyard, now sits in Nike’s headquarters.

A Portland dive bar helped drive Pabst Blue Ribbon's early 2000s comeback by selling cans for $1 apiece.

Cookout and barbecue culture boomed in post-war 1950s America

Magazines like "Life" fueled the outdoor cooking craze, and by 1955, barbecue had grown into a $100 million industry. American Studies scholar Kristin L. Matthews explains that the trend fit neatly with Cold War-era consumerism and the emphasis on home ownership.

Bob Burnquist delivered a near-perfect vert run at the 2001 X Games

Bob Burnquist scored 98.00 in skateboard vert at the 2001 X Games, executing tricks never before attempted in competition—widely regarded as one of the greatest vert runs in history.

Multiple business choices may have hindered Sears’ financial success

There’s no shortage of potential culprits for Sears’ death, from hedge fund manager Eddie Lampert, to Amazon, to the 2008 stock market crash.

Airbnb's Brian Chesky explains 'Founder Mode' and how he took back control

The short-term rental CEO learned hard lessons through the pandemic, specifically around a culture focused on management and not building products. In the fall of 2024, Chesky gave a well-received speech at a startup conference that prompted debate in the startup world. He summarizes the talk here.

Visa Founder Dee Hock abruptly left the credit card company in 1984, saying his inner voice told him that business, power, and money are not what life is about.

In 2020, rumors spread that Wayfair ran a child sex trafficking operation

Users took note of many Wayfair furniture items with girls' names being sold for high prices. A well-known QAnon activist helped spread the conspiracy more widely during a time of heightened distrust in institutions as a result of the COVID-19 pandemic. The theory was proven to be untrue.

Bill Bowerman got the idea for the breakthrough waffle-knit running shoe from a waffle iron

Nike cofounder Bill Bowerman was trying to find new ways to create traction for his runners on artificial turf. He looked at the waffle iron and realized that the pattern would work for the shoes’ soles.

There's a group of people hunting down the remaining Sears and Roebuck homes, the DIY houses built from kits Sears once sold in its famous catalog.

Browse some of the most iconic Bauhaus furniture

The Bauhaus style has become so commonplace that you might not have realized its influence on modern furniture, but the German school's impact is profound, from the Wassily and Barcelona chairs to Gropius' industrial style door knob.

Facebook was almost sold to Yahoo! for $1B, but its CEO refused

The board tried to fire Mark Zuckerberg for his resistance, which he blames for failing to communicate the long-term vision of the company. He claims the company has succeeded by launching products quickly to learn faster than its competitors.

Henry Ford once ran a failed rubber plantation in Brazil's Amazon Rainforest

In 1927, Henry Ford bought 2.5 million acres of land off the Amazon River in Brazil, with the intention of creating an American-style Ford factory to produce the rubber needed for tires. The development, known as Fordlandia, was never able to produce enough rubber, and Fordlandia was officially shut down in 1945.

Pets.com is one of the most emblematic dot-com companies

Pets.com—an e-commerce pet store webpage—is a prime example of dot-com companies burning through investments. Despite being a popular and well-known brand, the company struggled to generate enough revenue to become profitable. After raising approximately $82.5M in its February 2000 initial public offering, Pets.com filed for bankruptcy in November of that same year.

Mark Zuckerberg's dad is a dentist—but he originally wanted to work with computers

Mark Zuckerberg grew up in Dobbs Ferry in Westchester County, about 25 miles north of New York City. His father, Ed Zuckerberg, owned a practice connected to Mark's childhood home, but he was always fascinated by computers. Ed's family was the first in his neighborhood to have a color television, and Ed was an early adopter of computing technology—something that he passed on to Mark. (Some users may experience a paywall.)

Bezos has frequently cited a 1999 article titled Amazon.bomb to illustrate how dire the early predictions about Amazon got

Over the years, Amazon founder Jeff Bezos often recalls how wrong the predictions in the 1999 Barron’s cover story were. Among other things, that article declared Amazon’s entire business model to be unsustainable and destined to fail, noting its lack of profit and dependence on a massive amount of capital to fund its growth.

Read an article about Uber's origin story, which starts back in 2009 when its cofounders tried to catch a cab during a Paris snowstorm without much luck.

The Sears catalog sold some weird products before it folded, including drugs

At various times in its existence, the Sears catalog sold everything from heroin to tombstones. But by the 2000s, the catalog was no longer in publication.