According to a survey by the National Retail Federation, Americans were expected to spend over $9B on food for Independence Day in 2026.

Americans spent an estimated $14.8B for the Fourth of July 2025.

Here's how much money Americans spend on Halloween

In 2024, Americans are expected to spend more than $11B on Halloween, which averages out to roughly $104 per person, according to the National Retail Federation's Halloween Spending Survey, conducted by Prosper Insights & Analytics. That $11B number includes an anticipated almost $4B spent on costumes. See the full breakdown here.

US holiday retail sales reached $973B in 2024

In 2024, US holiday retail sales reached $973B—nearly one-fifth of annual sales. Many companies depend on this season to bolster revenues.

US consumers spent $670M on snack food during Super Bowl week in 2024

According to Circana and NielsenIQ, Super Bowl week drove $670M in snack spending and 107 million pounds of food, with most fans watching at home, spending about $44 on food and drinks each.

In 2024, 332 million visitors to America's national parks spent an estimated $29B in local surrounding economies.

The average US adult spends roughly $195 on Easter

That's up from $189 in 2025 and the previous record of $192 in 2023. The vast majority of consumers intend to use it on candy (92%), followed by food (89%) and other gifts.

The average American household spends over $3K annually on dining out

The exact number is $3,228, or $269 per month. WalletHub found the number by crunching the data reported by the US Bureau of Labor Statistics between 2014 and 2023.

Online Black Friday shoppers spent over 10% more in 2024 than they did in 2023

Online shoppers shelled out some $11.3M per minute between 10 am and 2 pm on Black Friday 2024, according to Adobe Analytics data. The $10.8B online shoppers spent on Black Friday 2024 was more than double the amount they spent online in 2017.

In 2023, the world consumed over 5 billion pizzas

Americans ate 3 billion of those, leading to sales that reached $43.3B, according to industry analysts at Gitnux. They estimated that Americans eat an average of 46 slices per person that year.

Fireworks-related ER visits in 2024 increased by 52% as compared to the prior year.

Foodborne illnesses cost our country an estimated $74.7 billion in 2023

A US government estimate puts the cost of all foodborne illness in 2023 at almost $75 billion dollars. In a report published by the US Department of Agriculture’s Economic Research Service, government analysts detailed how the burden of foodborne illness includes medical costs, but also more hidden costs like lost wages. The analysis also breaks down estimated costs by pathogen.

The US restaurant industry generates over $1T in sales

In 2024, the industry brought in $1.1T, and the National Restaurant Association anticipated reaching $1.5T in 2025, numbers that are considered a return to normal after the tumultuous years of the COVID-19 pandemic. The industry also employs a large workforce, with over 13 million employees. (Some readers may experience a paywall.)

The average grocery trip in 2025 totaled $150.84, up 3.6% from the previous year

That's according to data from Consumer Affairs. Some prices, like for specific sodas and breakfast cereals, increased by more than 20% over the same time period.

The average person celebrating Valentine's Day spends $189

That might include dinner, flowers, or something even more romantic. The most popular gift is candy, with 56% of people celebrating the holiday by purchasing sweets. That's about $2.5B in sales.

July Fourth wasn't always a holiday, and its meaning has changed over time.

The National Mall hosts one of the country's largest July Fourth fireworks shows

Each Independence Day, the National Mall hosts a massive fireworks display coordinated by the National Park Service, drawing hundreds of thousands of spectators to the nation's capital.

In 2024, Americans bought over $7B of cut flowers

That's more than any other country in the world. Most of the flowers Americans purchase are imported, creating an economy that's both booming and reliant on dwindling natural resources.

Americans spent nearly $150B in sports-related bets in 2024

These bets ranged from who would win the World Series to what color clothes famous celebrities would wear to the Super Bowl. Experts believe the industry will continue to grow.

Congress actually voted to approve independence on July 2, 1776, leading many Founders to believe that would be the date Americans would one day celebrate.

This video highlights lesser-known facts about the Declaration of Independence, including that Congress approved independence on July 2—leading many Founders to believe that would be the day Americans would celebrate their independence.

11 people died from firework injuries in the US in 2024, with most of those deaths involving misuse of the explosives and device malfunctions or misfires.

US public K-12 spending topped $857B in 2024

Public K-12 schools spent around $857B in 2024, averaging $17,277 per student. State and local sources shouldered nearly 90% of costs, and federal funds provided about $2,400 per pupil.

Use this calculator to find out the programs and services your federal income taxes fund.

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Memorial Day weekend is one of the biggest travel weekends of the year in the United States

In 2026, AAA estimated over 45 million Americans planned to travel over the long weekend, with approximately 87% of those trips made by car.

Celebrations for America's 150th birthday in 1926 were a poorly organized mess that nearly bankrupted the host city of Philadelphia.

The typical US household could lower its household costs by 6.4% by using coupons

The study looked at coupons for food, household items, entertainment, and clothing, as well as other expected expenses. The grocery store category offered the largest amount of savings at around $316 annually.

Americans spent $6.6 billion on body odor products in 2023

This high figure from Euromonitor, a research firm, suggests Americans spent more on deodorant than in any other country. Beyond deodorant, there's also growing interest in "whole body" deodorant designed to mask smells from various parts of the body beyond the armpit.

Only 28% of Americans think restaurant prices are fair

Seven in 10 Americans dine out at least once a month, but only 28% of diners think menu prices are fair, a 2025 YouGov survey found. That changes only slightly by income, with 44% of higher-income Americans finding the prices fair.

Mother's Day is one of the restaurant industry's biggest days

Brunch is a popular activity for the holiday, leading to large parties, long lines, and big checks—in 2023, the National Retail Federation anticipated $5.6B spent on a meal or outing. That's made Mother's Day a notorious day for service workers, with CNN calling it "The most hated day in the restaurant industry."

Consumer spending accounts for 70% of US GDP, making Black Friday significant

Lizabeth Cohen, a history professor at Harvard and author of the book “A Consumer's Republic: The Politics Of Mass Consumption In Postwar America,” has argued that the US government has presented consumerism as a way out of economic crisis or decline since around World War II.

The average American contributed nearly $6,000 to a 401(k) retirement account in 2023.

Americans' love of combining freedom and charred meat began in the 1800s

In the 19th century, politicians (particularly in Virginia) hosted large public barbecues to celebrate Independence Day and, of course, boost their own campaigns. When personal grills became common in the 20th century, the tradition moved into backyards and block parties, where it's still going strong today.

In 2024, the average US wedding cost was around $33K

That's up from $29K in 2023, according to this 2024 weddings report. But that’s not the only surprising fact from the report: For instance, 89% of couples started wedding planning before getting engaged.

Hawaiian households spent 33% more on groceries than the US average in 2025

At $157 per week, Hawaiians had the highest average weekly grocery bill out of all the US states in 2025. Arkansas residents spent the least on groceries at $111 per week.

In the early 1900s, Fourth of July celebrations were so dangerous that a reform movement emerged to make them safer.

See a chart that shows how the average American spends their annual earnings, with almost half of all American consumer spending going toward transportation and housing.

Some parents are spending about $200 on berries per month

About 32% of respondents to a recent survey about berries said their children typically eat a carton of berries in a single serving. That level of consumption is costing parents more money than one might expect.

Fireworks usage on Independence Day comes from their celebratory use in ancient China

Burning bamboo stalks produces a small explosion that was believed to ward off evil spirits. As knowledge of fireworks, which initially used these stalks, carried over into other cultures, so did their use to promote good luck and celebration.

Sushi is an estimated $33B business in the US

US fishermen stock most of the country's more than 17,000 sushi restaurants. Distributors frequently adjust prices for different fish, based on their availability and the quality of the meat. This podcast unpacks how that industry operates.

Explore internet usage data, including how humans consume 1.2 billion years of content yearly

About half this time consists of content from social media platforms, where the average user spends about 18.5 hours weekly. An estimated $3.66T was spent on consumer goods by online shoppers in 2025, though nonconsumer goods, such as flights and hotel stays, greatly increase this estimate.

Americans showed an unprecedented surge of patriotism after 9/11

In the weeks following 9/11, 79% of US adults reported displaying the American flag, and a year later, 62% said they "often felt patriotic" due to the attacks.

A 2024 report found that the average American vacation costs nearly $2K per person.

In 2024, US airports generated over $1B of revenue—partly due to overpriced airport food

Some in the airport industry argue that charging street prices in airport restaurants isn't sustainable because it's more expensive to run a business inside an airport.

The average American household spends $6,545 per month

While the median household income is $84K, the typical bank account balance is $8K.

In 2024, the period between Thanksgiving and Cyber Monday saw 197 million shoppers

Some argue Black Friday has gone from one day of the year, to two days of the year, including Cyber Monday sales, to, more recently, an entire week. In recent years, companies have offered steep discounts for a week at a time rather than just one or two days.

Visualize America's retirement savings by age, with the median retirement savings for Americans being $87K as of May 2024.

Consumer spending accounts for 70% of America's gross domestic product.

The states in America that drink the most beer

Americans, in 2020, drank on average almost twenty-six gallons of beer per adult aged twenty-one or over, over the course of the pandemic.

In 2025, American tech companies will spend $300B to $400B on AI

That is, in nominal dollars, more than any group of companies has ever spent to do anything. Notably, these companies are not remotely close to earning $400B on artificial intelligence.

The rising cost of taking a family to the ballgame

While inflation affects the price of all goods and services across an economy, some hit harder for consumers than others. Taking data from the average cost of tickets all the way down to the number of hot dogs a family would buy, the average pricetag for a family of four to attend a baseball game is now just over $200–making America’s pastime cost-prohibitive for many families.

How much Americans spend on groceries by state

You've probably heard that the price of groceries has gone up across the US in the past few years—but do you know what the average American household is currently paying for their weekly grocery bill? That answer differs state-by-state: For instance, households in Alaska and Hawaii have the largest average weekly grocery bills at $329 and $334, respectively, partly due to shipping costs. See a map showing the averages in each state here.