How the Discovery Channel was originally built for lifetime learners

'Shark Week' began as a late-summer programming block dedicated to shark conservation and dispelling myths perpetuated by popular media like Steven Spielberg's 'Jaws', but over time, it began incorporating more sensationalized content.

Reimagining YouTube as cable TV, complete with channel-surfing

The site streams YouTube content as if it were broadcast television, providing the ability to flip through channels and enter videos mid-stream, and you also can't easily skip ahead. The product is designed in part to bring back serendipity to video discovery.

Youtube, explained

YouTube began as a quirky site where users uploaded funny, random videos—a do-it-yourself television service. Today, it’s a global media powerhouse and home to everything from movie trailers to video podcasts, livestreams, and much more. Want to learn more about the streaming giant? Check out our 5-minute explainer here.

Take a 360-degree tour of Discovery with Kathryn Sullivan and Charles Bolden, who flew together on the space shuttle during its deployment of the Hubble Space Telescope. (VR device-compatible)

How the NSF Public Understanding of Science program fueled science interest and literacy

To support STEM education at all levels and in all settings, the NSF has invested in public-facing science projects since 1957. These investments produced science education storytelling and entertainment programming, including "Bill Nye the Science Guy," "The Magic School Bus," and the "Flight of the Butterflies" and "Blue Whales" IMAX films.

Discussing his early life, David Attenborough describes how his TV career began by chance

Growing up on the University College, Leicester campus, where his father was principal, Attenborough uncovered specimens such as coiled shells in the rocks and limestone of the surrounding Midlands, which sparked his interest in nature. A week after not landing an interview for a radio job he had applied for, Attenborough was offered a position on "a new thing called television."

HBO's business model is based on driving the cultural conversation

HBO CEO Casey Bloys steered the network’s programming to critical acclaim and cultural relevance with hits like “Succession” and “The White Lotus.” Bloys discusses how the network’s programming evolved as it shifted toward streaming—and how the success of shows like “House of the Dragon” informs HBO’s future.

David Attenborough's career, from managing television programming to natural historian

Throughout his career, Attenborough's storytelling style framed nature as the stage where plants and animals were characters that audiences could connect with and become emotionally attached to. Before the breakout success of "Life on Earth" and working full-time on making programs about the natural world, Attenborough spent a decade in executive roles responsible for overseeing content on BBC channels.

The network’s early days were focused on movies and sports

HBO launched in 1972, with an initial focus on commercial-free movies and sports events. The network’s first-ever broadcast was an NHL game between the New York Rangers and the Vancouver Canucks, signaling its commitment to premium, live content.

There are 'YouTube camps' that teach children how to create content for the video platform.

YouTube began as a quirky site invented by former PayPal employees

In February 2005, YouTube was launched by Steve Chen, Chad Hurley, and Jawed Karim. Their idea was to build a platform to support the convenient sharing of videos online, a relatively novel idea in the days of cable TV and early social media.

How YouTube's biggest creator changed the platform forever

Jimmy Donaldson, aka MrBeast, has accrued 241 million subscribers on YouTube by obsessing over content and spending sometimes millions to produce a single video. He is known for recording himself doing extreme stunts, like staying underwater for 24 hours, and gifting people with large amounts of money. Creators have imitated his style ever since. Dive into how MrBeast transformed YouTube here.

Watch every episode of David Attenborough's 'Life on Earth' series

A three-year global expedition by Attenborough and his team produced the television series, which debuted in the UK in 1979 and documented over 600 species in 40 countries. The series is estimated to have been seen by over 500 million people in more than 100 territories, including within the US, where is debuted on PBS in 1982.

'Jeopardy!' was conceived as a way to earn back skeptical audiences' trust

In the wake of the ‘50s scandals, networks were reluctant to greenlight new quiz shows. Merv Griffin’s wife suggested he flip the formula on its head, providing contestants with the answers (the exact act that had led to the scandals) and asking them to provide the questions. “Jeopardy!” premiered in 1964, effectively reviving the genre. It eventually became the top-rated quiz show in history with 23 million viewers.

Breaking down what makes HBO different

The network took an early gamble on longer episodes and more complicated narratives than a standard television drama. That paid off and, in the process, created what we now consider "prestige TV."

YouTube evolved into a film distributor

YouTube has evolved from a random clearinghouse of user-uploaded video content to a global media powerhouse. One example is the use of YouTube to distribute "Milk & Serial," a slasher film made for $800 that eventually racked up hundreds of thousands of views.

YouTube brought endless content—and endless culture wars

How did YouTube grow from a startup in 2005, to a media powerhouse with more than 2.5 billion monthly logged-in users who watch more than 1 billion hours of video every day? That’s what this podcast interview with Bloomberg tech reporter Mark Bergen on NPR’s Fresh Air explores.

Many private schools follow Dewey's experiential learning model

John Dewey is perhaps the biggest figure in American education. He is known for emphasizing active, experiential learning and founding one of the country’s most renowned private schools: the Experimental School, which would later become the Laboratory Schools in Chicago.

About 2.5 million American students watched the Challenger disaster live

Because of the publicity of the Teacher in Space program, millions of students viewed Challenger's liftoff in school classrooms—turning the explosion into a shared national traumatic experience marked by shock, silence, and grief.

Netflix, explained

From offering an internet-based, mail-order Blockbuster alternative to its eventual status as a market leader in streaming entertainment, Netflix has led nearly every major paradigm shift in the television and movie business since its inception.

Disney funded his first theme park by agreeing to host a weekly show on ABC

Walt Disney was determined to open a theme park, but had numerous issues with funding. A break came when ABC offered to cover a signifcant portion of the construction, though it came with a catch: Walt would host a weekly Disneyland TV show (and provide them part-ownership of the park).

Lewis and Clark’s journey became a blueprint for future exploration

Combining science, diplomacy, and logistics, the Corps of Discovery created a model for later expeditions—from charting the Arctic to NASA’s space missions.

Authentic storytelling and audience awareness drive effective science communication

Bill Nye suggests that making people care about science requires limits on technical jargon, ensuring content is relatable to viewers, and injecting some comedy to help make the ideas stick. Having clear learning objectives can help educators stay on track and efficiently write content.

A chat with YouTube CEO Neal Mohan

In a conversation with Bloomberg, YouTube CEO Neal Mohan maps out how the company is taking what it’s learned thus far and embedding itself into the “lean-back” TV viewing experience.

YouTube's first-ever video was nothing special

YouTube has grown into a cultural force in its two-plus decades of existence. Its beginnings, though, were modest, especially its first video: a 19-second clip about a visit to the San Diego Zoo. This brief resource explains the origins and longtail impact of "Me at the zoo," a simple video uploaded by Jawed Karim on April 23, 2005.

Carl Sagan, the host of 'Cosmos,' gave Bill Nye advice on his future show

Originally wanting to lean into his engineering background to explain the workings of objects such as bicycles and bridges, Nye ran his idea past his former professor at a college reunion. Sagan told him that children resonated with pure science, not technology, altering the show's future topics.

The lab coat worn on 'Bill Nye the Science Guy' is stored in the Smithsonian

The series received substantial funding from the National Science Foundation and US Department of Energy to help fulfill requirements from the 1990 Children's Television Act to support educational children's programming. The show became the first television program to run concurrently on both public and commercial broadcast stations.

HBO inspired Netflix and vice versa

Netflix's pivot towards original, prestige content would not have been possible if HBO had not blazed that trail decades earlier. Ironically, HBO later used Netflix as a business model when reinventing itself as a streaming app.

How Sears helped create Discover Card

Sears owned the financial services company Dean Witter, which rolled out the Discover Card in 1986. The Discover Card is just one of many Sears inventions that seems to have outlasted Sears’ peak popularity, including Allstate Insurance and the clothing brand Lands End.

MrBeast is one of YouTube's biggest creators

Jimmy Donaldson always wanted to be an entrepreneur. His drive to succeed helped create the world's most successful YouTube channel through his media personality MrBeast. This in-depth interview with Steven Bartlett reveals the intimate details of Donaldson's experience as a big-time creator and more.

Watch a digital archive of David Attenborough's 'Planet Earth' miniseries

Created over five years, the production was the first documentary series to be filmed in high definition and, when released in 2006, the BBC's most expensive nature documentary series. The Emmy Award-winning series featured 11 episodes, each focused on a different Earth biome.

Explore a searchable database of David Attenborough's works to learn where to watch any of the almost 5,000 episodes he has presented across 90 series.

The streamer no longer just offers TV and movies

As a means of keeping existing subscribers engaged, and to add new users on the margins, the streaming service began releasing its own original video games. Many are based on existing Netflix titles and franchises. See their current offerings here.

Although it drew inspiration from spaceplane concepts of the 1920s, the Space Shuttle program began to take shape after the Space Race, as the US sought to establish a space station and a reusable transportation system for astronauts and satellites.

Don Herbert, better known as 'Mr. Wizard,' was the predecessor to the 'Science Guy'

From 1951 to 1965, the former B-24 bomber pilot performed science experiments that home audiences could replicate on "Watch Mr. Wizard," inspiring about 50,000 Mr. Wizard Science Clubs throughout North America. Subsequent series, including "Mr. Wizard’s World" and "Teacher to Teacher with Mr. Wizard," ran on Nickelodeon until 1996.

Netflix positioned itself as a logical alternative to movie rentals

At its inception, Netflix disrupted the entertainment industry, in particular the movie rental business, by mass mailing DVDs to customers who made selections online. That brand is evident in this 2004 commercial.

Before it became the home of 24-hour prestige TV, HBO used to sign off each night.

In recent years, Netflix has shifted away from scripted originals toward low-cost reality programming.

A 2002 profile of unprofitable Netflix as it bet on a subscription model

The streaming behemoth saw the potential in subscriptions early, and in this 2002 profile CEO Reed Hastings was already talking about plans to offer "downloadable" movies. The profile serves as a historical artifact confirming the startup's risky bets and showcases the contingent factors that led to its success. (Some users may experience a paywall.)

Watch every episode of 'Bill Nye the Science Guy'

Each features one scientific topic alongside demonstrations, fake commercials, a song parody with science-themed lyrics, and bloopers. Other segments include conversations with experts, exhibiting experiments that can be done at home, and trips to locations beyond "Nye Laboratories" to highlight real-world applications.

HBO's success inspired Showtime, AMC, Netflix, and more

HBO’s success in the early 21st century bred plenty of imitators, who were now more willing to embrace darker, more challenging series like “Weeds,” “Mad Men,” “Breaking Bad,” and “House of Cards.”

In 2014, Bill Nye debated young Earth creationist Ken Ham at the Creation Museum

After a video of Bill Nye describing creationism as having a detrimental effect on science education went viral, the cofounder of "Answers in Genesis" posted a response objecting to the claims and invited Nye to debate. More than 11 million people have viewed the event on YouTube.

Travel through deep time with this interactive Earth

Explore key moments in Earth’s transformative history as continents drift and climate fluctuates over 4.6 billion years. The Smithsonian presents a series of interactive snapshots of the earth. From its toddler years during the Hadean period, when its surface was mostly molten, to the mostly unidentifiable landmasses of the future earth, 100 million years from now.

Netflix's 'Kaleidoscope' experimented with non-linear storytelling

Netflix has regularly experimented with how it releases episodes, but its miniseries "Kaleidoscope" experimented with linear storytelling by crafting a show that supposedly allowed viewers to enjoy the show in any order they pleased.

A conversation with David Attenborough about his work, from his narrative style to technology

Although he began working in television before owning a television set, gaining experience as a producer in the editing room helped Attenborough develop an insight into creating engaging content with less dialogue. Among the technologies pioneered during his career were stabilized cameras for aerial shots, infrared and microphotography, and waterproof electronics for underwater cameras.

In honor of scientific exploration, all five launched space shuttles were named after ships that traveled the oceans, but a campaign from 'Star Trek' fans led to the shuttle prototype being named Enterprise.

A list of some of the best episodes from David Attenborough's works and where to watch them

From the first steps of the long-eared jerboa—an animal not captured on film before "Life Story"—and bears catching salmon on their upstream pilgrimages to the bioluminescent sea creatures in the trenches of the ocean and Weddell seals giving birth, learn where to see some of the most remarkable moments in Attenborough's catalog.

See a timeline of the consolidation of the television and film industry, beginning with Vaudeville theatre traditions from the 1880s.

YouTube's first video was grainy video of co-founder Jawed Karim at the zoo

Some 500 hours of content are posted to YouTube every minute. The video at the beginning of that massive growing stream of content is this one—"Me at the Zoo." Uploaded in April 2005 by YouTube co-founder Jawed Karim, it shows him at the San Diego Zoo talking about elephants.

Revelations about quiz show ‘Dotto’ led to a larger scandal across the industry

The show, which aired on both CBS and NBC in slightly different iterations in 1958, followed a fairly standard question-and-answer format, with correct answers slowly revealing an image that contestants needed to solve. Despite its popularity, the show was canceled after it was revealed that one contestant had been provided with answers to the questions. That revelation led to similar scandals with four more shows over the next few months.