Posted by
Guy Lombardo first played ‘Auld Lang Syne’ on New Year’s Eve because of a cigar sponsorship
The bandleader was booked to play a New Year’s Eve concert live on CBS radio program called the Robert Burns Panatela Show, named after its sponsor, a cigar brand. Lombardo, noting the cigar's name, decided “Auld Lang Syne,” penned by the poet Robert Burns, would be both a fitting tribute and, thematically, a great way to enter a new year.

Similar Posts
Here’s what we found related to above. Click through to dive even deeper.
You've reached the end.







