Rockwell helped define the American Christmas

Rockwell's Saturday Evening Post created an idealized American life

The Saturday Evening Post’s circulation exploded in the early 20th century, due in no small part to Rockwell’s iconic cover illustrations, which often portrayed idyllic portraits of American life from the not-so-distant past. This documentary explores how Rockwell’s covers played on national nostalgia, creating a vision of the country that grew to be associated with the American Dream.

See a massive collection of Norman Rockwell's paintings

Rockwell's works sought to capture authentic scenes from American life and, in the process, came to define the American ideal. This collection includes 244 of his paintings, from his early days at the Saturday Evening Post through his more socially minded work for Look, to the end of his career. Below is 1951's "Saying Grace."

Charles Dickens' novels inspired a young Norman Rockwell

Rockwell is considered a narrative painter who tells stories through his portraits of everyday Americans. The interest in using images to tell stories began at a young age, when his father read Dickens aloud to him while the young Norman illustrated the books’ scenes.

Many critics dismissed Norman Rockwell as overly sentimental

The painter’s portraits of American life were often dismissed as commercially minded, banal, or kitschy, especially when compared with the more abstract art of the time. Rockwell, however, was undeterred, commenting that he wanted to produce work that would make viewers “want to sigh and smile at the same time.”

Norman Rockwell had a 21st-century resurgence

For decades, he was written off by the art world as a simplistic commercial artist, but critics began to reconsider Rockwell's work many years after his death. Arguably, the height of that resurgence came in 2011, when President Barack Obama hung "The Problem We All Live With" (on loan from the Norman Rockwell Museum) in the White House to mark the 50th anniversary of Ruby Bridges' desegregation walk.

Rockwell's first full-time magazine job was for Boys' Life

After graduating from the Art Students League of New York, Rockwell found work illustrating for Boys’ Life, the magazine of the Boy Scouts of America. He went on to create images for over 50 magazine covers and to design the organization’s annual calendars.

Rockwell based many of his paintings on staged photographs

Rockwell’s work was often noted for its realism. His paintings' near-photographic precision was no accident. Early in his career, he painted from live models. Later, he’d conceived a scene, staged it, photographed it, and then used the photos as the foundation for his paintings.

In the 1920s, Rockwell worked as a commercial illustrator

After getting his start at Boys’ Life, Rockwell began illustrating advertisements for products like Jell-O and Orange Crush. Below is one of Rockwell’s advertisements for Jell-O, from 1923.

Rockwell left the Saturday Evening Post and began creating more politically charged work

Rockwell left the magazine in 1963 and joined Look magazine, where he began depicting a more complex America than he had at the Post. His work at Look dealt with racial segregation and violence, and often made unambiguous statements about real events.

Rockwell's 'Saying Grace' sold for $46M in 2013

The 1951 painting is classic Rockwell: an image designed for the cover of the Saturday Evening Post featuring a humble American family engaging in a traditional value. To date, it's the highest-grossing work in Rockwell's catalog. Its buyer? "Star Wars" director George Lucas.

Rockwell's 'Four Freedoms' raised millions for the US war effort

Rockwell initially pitched the "Four Freedoms" project to the US Ordnance Department, but was rejected. Rockwell's editor at the Saturday Evening Post, however, loved the idea and published the images across four consecutive issues. After they became a sensation, the Saturday Evening Post partnered with the US Department of the Treasury to send the paintings on a 16-date national tour, which raised $133M in war bonds and stamps. Meanwhile, the Office of War Information printed four million sets of the posters with "Buy War Bonds" emblazoned on them.

Two Americans solidified the modern conception of Santa Claus in the 1800s

Clement Clarke Moore’s 1823 poem, now known as “The Night Before Christmas,” envisioned Santa riding a sleigh pulled by reindeer, making nighttime visits to provide gifts. Thomas Nast’s Harper’s Weekly illustrations in the 1860s–1880s established his distinctive appearance—large, bearded, and clad in an (often) red suit.

Norman Rockwell considered himself an 'illustrator' rather than a 'painter.'

David Bowie tried to hire Norman Rockwell for the cover of 'Young Americans'

The Thin White Duke thought the iconic artist, known for his classic Americana, would be the perfect artist for his campy 1975 album, “Young Americans.” Bowie called the Rockwell residence and made the request, but was told that Rockwell would need around six months to complete the painting, which Bowie felt was too long.

Charles Dickens transformed Christmas into an important family-centric holiday

When Charles Dickens published "A Christmas Carol" in 1843, its story of an old man's redemption helped reshape the holiday, popularizing themes of generosity, reflection, and family that transformed the Christmas season.

Rockwell worked with psychoanalyst Erik Erikson

In 1953, the painter and his family moved to Stockbridge, Massachusetts, to be closer to the Austen Riggs Center, where his wife was undergoing treatment for alcoholism and depression. Rockwell began treatment, too, working with Erikson—famous for coining the term “identity crisis”—on his anxieties about his art.

Rockwell's 'Rosie the Riveter' alludes to Michelangelo's Sistine Chapel

Norman Rockwell's 1943 painting was intended to show the strength of female contributions to the American war effort and used the character of Rosie the Riveter, popularized in a 1942 song, to represent that. Although Rockwell used a model for the portrait, he made the woman larger on the canvas to parallel Michelangelo's painting of the Prophet Isaiah on the ceiling of the Sistine Chapel.

FDR inspired Rockwell's 'Four Freedoms'

In his 1941 State of the Union speech, President Franklin Delano Roosevelt defined "Four Freedoms" that democratic societies provided: freedom of speech, freedom of worship, freedom from want, and freedom from fear. Rockwell conceived of a series of paintings based on those values, using his small-town examples of the principles in action. Below is "Freedom From Want."

Check out a list of the 100 best artworks about America, including Norman Rockwell, Jasper Johns, and many more.

Santa Claus is the result of centuries of evolving traditions

Originating from Saint Nicholas, a 4th-century bishop celebrated for his generosity, Santa's story merged with European folk legends like Sinterklaas and Father Christmas. By the 1800s, American culture redefined him, thanks to Clement Clarke Moore’s poem "'Twas the Night Before Christmas" and Thomas Nast’s illustrations.

Norman Rockwell was sometimes confused with another Rockwell, who was a notorious Nazi

George Lincoln Rockwell was the founder of the American Nazi Party and had no relation to Norman Rockwell, the beloved American painter. But that didn't stop people from confusing the two or suggesting that they were family members. It was something that Norman Rockwell's granddaughter said had greatly disturbed the painter.

Steven Spielberg and George Lucas are noted fans of Norman Rockwell

The famous film directors are admirers and collectors of the American painter. Lucas, in particular, relates to Rockwell’s process, which resembles casting for a film. In 2010, the Smithsonian American Art Museum introduced a Rockwell exhibit showcasing works from Lucas’ and Spielberg’s private collections. This video from that exhibit features both directors talking about how and why they became interested in acquiring Rockwell’s work.

Dickens' 'Christmas Carol' emphasized charity as central component of the holiday

During Dickens' time, Christmas was primarily associated with celebration, but "A Christmas Carol" defined the holiday as an opportunity to give to others. Dickens hoped that the story—with the miserly Scrooge experiencing a change of heart when he realizes he should care for the less fortunate—would convince readers to recognize they should do the same.

Rockwell left high school to become an artist

He began taking art classes at 14, while still in high school, but by 1910, he left traditional schooling to focus on his training at the National Academy of Design. He transferred to the Art Students League soon after to study under Thomas Fogarty, who taught him the particulars of commercial illustration, and George Bridgman, who was known for anatomically precise portraits.

Christmas elves evolved from Norse mythology to Santa’s workshop

Elves originated as powerful human-sized beings in Norse mythology, closely tied to nature and fertility. In the 1800s, American writers reimagined them as tiny, toy-making assistants for Santa Claus, with later visual depictions by Norman Rockwell and Disney solidifying their role in Christmas folklore.

Red and green became Christmas colors thanks to holly—and Coca-Cola

Holly's green leaves and bright red berries linked the colors to winter festivals for centuries, but Coca-Cola's 1931 Santa—painted by Haddon Sundblom in Coke-red robes—helped cement red and green as the modern Christmas palette.

The Rockefeller Center Christmas tree was first erected in 1931 by construction workers

The tradition of erecting a tree in Rockefeller Center officially began two years later, when the company continued what the Depression-impacted workers had started. Today, its lighting and nearby ice skating draw millions annually, making it one of America’s most famous holiday traditions.

Santa Claus originally wrote Christmas letters instead of receiving them

Parents originally used the letters as an opportunity to help discipline their children. Gifts eventually took on a more central role in the holiday, turning the letters into chances for kids to write Christmas wish lists.

Many iconic Christmas songs were written by Jewish composers

Jewish songwriters shaped the sound of Christmas, composing hits like “Let it Snow” and “Rudolph the Red-Nosed Reindeer.” Irving Berlin, a Jewish immigrant from Russia, wrote “White Christmas, which remains the bestselling single in music history.

See Rockefeller Center's Christmas trees since 1931

In 1931, with construction still underway, Rockefeller Center's very first Christmas tree was erected out front. John D. Rockefeller himself greeted the construction workers who put up the first 20-foot tree and decorated it with cranberries and paper garland.

Mall Santas became a widespread tradition beginning in the 1900s

Santa Claus and commercialism are inextricable. In the early 1900s, department stores started putting “live” Santa Claus displays in their windows to help sell goods.

An illustrator named Thomas Nast helped create the Santa Claus we know today

Older depictions of Saint Nicholas present a tall and thin bishop, while 19th-century illustrations from Thomas Nast gave the world Santa’s iconic white beard, big belly, jolly smile, and red suit.

Rockwell's 'Murder in Mississippi (Southern Justice)' was a response to real events

The 1965 painting was inspired by the 1964 murders of three men—James Chaney, Andrew Goodman, and Michael Schwerner. The men were affiliated with the Council on Racial Equity and killed by the Ku Klux Klan in Philadelphia, Mississippi. The painting accompanied an article about the inequities of the justice system, which is why its title often includes the parenthetical "(Southern Justice)."

There’s a solid argument to be made that Macy’s was the inventor of the retail Santa

The Macy’s website claims that retail Santas—the Christmas icons who invite children to meet them at department stores and malls around the holidays—have been visiting the store since the 1860s.

'A Christmas Carol' was originally going to be a political pamphlet

Dickens planned to write a treatise on the day's social issues and had a particularly dry working title: "An Appeal to the People of England on behalf of the Poor Man's Child." After a week, though, he decided to rework the ideas into a fictional story, working at a quick pace so it could be released in time for Christmas. It worked: The story was published on December 19, 1843.

Dalí partnered with Hallmark to design surreal Christmas cards

Dalí pursued commercial work throughout his career. In 1948, Hallmark released a set of Christmas cards designed by the artist. A decade later, he created images for additional holidays, including Valentine's Day, Easter, and Mother's Day.

The myth of Santa Claus has partially caused a consumption-oriented holiday season

Yahoo pulled together a humorous collection of social media posts from people who seem to have forgotten that the holidays aren’t only about getting presents. The article is a sobering reminder to spend time with loved ones and show gratitude during the special season.

The first commercial Christmas card was created in 1843

Overwhelmed by the task of writing many holiday letters, Sir Henry Cole commissioned artist JC Horsley to design a festive card he could send to friends and family in 1843—creating and popularizing the first mass-produced Christmas card.

'Christmas Past' examines the forgotten stories behind holiday traditions

“Christmas Past” is a long-running podcast that explores the origins of Christmas traditions through short and engaging episodes, blending historical deep dives with warm-hearted narration.

Working as a mall elf is not always merry

Humorist David Sedaris’s classic radio piece on his time working as Crumpet the Elf at Santaland in a Macy’s revealed a darker side of Christmas, filled with tantrums and fights. First broadcast in 1992, Santaland Diaries was Sedaris’s breakout story, and NPR has annually aired the story ever since.

Queen Victoria and Prince Albert popularized the Christmas tree in 1840s Britain

An 1848 engraving of Queen Victoria and Prince Albert around a decorated Christmas tree sparked a trend across Britain and the US. Their German-inspired custom quickly became a fashionable centerpiece of holiday celebrations.

Dutch immigrants to America brought 'Sinterklaas,' a tradition of gift-giving to children

Dutch settlers brought Sinterklaas—their tradition of celebrating Saint Nicholas on Dec. 6 with gifts for children—to 17th-century New Amsterdam (now New York), where American culture eventually reimagined the bishop into our modern portrayal of Santa Claus.

Martin Luther is often cited as the first to decorate the Christmas tree—though the practice began decades earlier

Luther lore claims he may have been the first to link tree decorations to Jesus, as he used candles to symbolize the Nativity star. However, German bakers had adorned evergreens with apples and sweets as early as 1419 for Christmas Eve displays.

Watch 5 decades of Times Square ball drops

Dick Clark started hosting his “New Year’s Rockin’ Eve” show in 1972, which has become an annual television staple. This compilation includes five decades' worth of ball drops, allowing you to watch how the tradition subtly evolved.

Father Christmas was originally associated with decadent parties

The English figure of Father Christmas is another component of the character that would become Santa Claus. Father Christmas was depicted as eating and drinking to excess until the more austere Victorian era. He morphed into a figure dedicated to children and charity, eventually blending into the modern Santa Claus.

Mark Twain once panned 'A Christmas Carol'

The American writer was not a fan of the book, finding it shallow. In an 1867 review, he wrote, "There is no heart. No feeling—it is nothing but glittering frostwork."

See a collection of Valentine's Day cards from the past century

Hallmark helped popularize (and commercialize) the holiday in the early 20th century, largely through its greeting cards. This digital collection includes cards from the 1910s through the 2000s, allowing you to see how the holiday—and our popular understanding of romance—has evolved. Below is a card from the 1930s.

Leaving cookies for Santa became popular in America during the Great Depression.

See Christmas traditions from around the world

From Venezuelans roller-skating to church to the decoration of boats in Greece, Christmas traditions vary widely all around the world. See examples from 30 different countries, which highlight how a country’s history shapes its holiday traditions.

''Twas the Night Before Christmas' was published anonymously with a different title

A decade after it came out, Clement Clarke Moore accepted credit for the rhyming holiday tale. Some still believe that Henry Livingston, Jr. is the author, but evidence largely points to Moore.