Super Bowl XXXIV came down to the final play at the goal line

Malcolm Butler's late interception sealed the Patriots' Super Bowl XLIX victory

In Super Bowl XLIX, the Seattle Seahawks' potential game-winning drive ended when Malcolm Butler intercepted a goal-line pass, sealing a 28-24 victory for the New England Patriots.

A major upset in Super Bowl XLII prevented the Patriots from completing an undefeated season

In Super Bowl XLII, the heavily favored New England Patriots lost 17-14 to the Giants, ending a 16-0 season after David Tyree's improbable helmet catch set up the winning drive.

The Patriots came back from a 28-3 deficit in Super Bowl LI

In Super Bowl LI, the New England Patriots erased a 28-3 third-quarter deficit against Atlanta, forcing the first overtime in a Super Bowl and winning 34-28, the largest comeback in Super Bowl history.

Texas beat USC in the 2006 Rose Bowl to win the national championship

In a matchup of undefeated powerhouses, Vince Young led Texas to a 41–38 victory over USC—capping what is widely regarded as the greatest college football game in history.

Auburn’s “Kick Six” in 2013 is one of college football’s most unforgettable finishes

In the 2013 Iron Bowl, Auburn’s Chris Davis returned a missed Alabama field goal 109 yards for a touchdown as time expired—securing a 34–28 win and instantly etching the play into college football lore.

Janet Jackson's 2004 halftime show sparked a broadcast backlash

During Super Bowl XXXVIII, Justin Timberlake tore part of Janet Jackson's costume during the halftime finale, exposing her breast. The moment triggered widespread controversy, negative career repercussions for Jackson, FCC fines, and stricter standards for live television broadcasts.

Pepsi dominates the list of the highest-rated Super Bowl commercials in history

The Super Bowl features the two best NFL teams, playing American football at the highest level. While the games may be forgotten by fans whose team didn’t make it, no one forgets the commercials.

The final player selected in the NFL Draft is called 'Mr. Irrelevant'

A tongue-in-cheek tradition started in 1976; the distinction has become a celebrated moment, complete with its own week of festivities in Newport Beach, California.

John Elway's 'helicopter dive' capped his first Super Bowl title at 37

In Super Bowl XXXII, John Elway's airborne "helicopter" scramble symbolized his deep desire to win his first championship at age 37, after losing three previous Super Bowls.

The first Super Bowl didn't sell out—and the Packers won in a rout

Played on January 15, 1967, as the AFL-NFL World Championship Game, Super Bowl I failed to sell out the Los Angeles Coliseum as Vince Lombardi's Green Bay defeated Kansas City 35-10.

Kendrick Lamar brought his Drake feud to the Super Bowl stage

At the Super Bowl LIX halftime show in New Orleans, Kendrick Lamar leaned into his high-profile feud with Drake, turning months of diss-track drama into one of the most discussed performances in recent Super Bowl history.

The general public cannot buy Super Bowl tickets at face value

The NFL controls every Super Bowl ticket, distributing none through a general public sale; after allotments to teams, players, sponsors, and the league, only about 11,600 tickets—roughly 16%—are available to fans at face value, mostly via team lotteries.

Dot-com companies paid $44M for Super Bowl ads in 2000

During the 2000 Super Bowl game, 17 dot-com companies paid $44M total for ads. Just the next year, only three dot-com companies ran ads in the game. The significant drop reflects just how hard the crash hit dot-com companies and how unsustainable the businesses were.

The Super Bowl is the National Football League’s championship game

Played annually in early February between the league’s two conference champions, the game was created as part of the 1966 merger between the American Football League and the National Football League. It has become the most-watched sporting event in the US each year.

The Pittsburgh Steelers and New England Patriots are tied for the most Super Bowl wins

The Steelers and Patriots each have six wins, while the Cowboys and 49ers are tied for second with five wins. The Patriots have the most appearances with 11, while four teams—the Browns, Lions, Texans, and Jaguars—have never played in a Super Bowl.

Brandi Chastain, the star of the 1999 US victory over China in the 1999 Women's World Cup, was a last-second choice to take the penalty kick that sealed the victory.

You can bet on the color of the Gatorade dumped on the winning coach for the Super Bowl

Many sports books offer additional prop bets reserved only for the Super Bowl, including the Gatorade color, the length of the national anthem, and more. In 2026, the betting favorite for the Gatorade color is orange.

Super Bowl LIX in 2025 made TV history with over 127 million viewers

Nielsen reported Super Bowl LIX drew an estimated 127.7 million viewers, the largest audience in Super Bowl history, with peak viewership near 138 million. This resource also includes viewership figures for every Super Bowl dating back to Super Bowl I.

Christian Laettner's iconic game-winner, 'the Shot'

It has been over 30 years, but one buzzer-beater continues to make the highlight reel every year: "the Shot." Everyone has seen Christian Laettner nail his jumper from the free-throw line as time expires. But how did Duke get there? This March Madness video starts with 37 seconds left in the Elite Eight game against Kentucky in 1992 and goes through each lead change until the final buzzer.

Rob Gronkowski dented the Lombardi Trophy during the Patriots' celebration

After their victory in Super Bowl LII, Patriots' tight end Rob Gronkowski dented the trophy by using it as a baseball bat before throwing out the first pitch at Fenway Park. Team owner Robert Kraft decided not to repair the trophy.

Ohio State’s 2003 Fiesta Bowl win ended Miami’s 34-game winning streak

In a thrilling double-overtime BCS title game, Ohio State defeated defending champion Miami 31–24. This snapped the Hurricanes’ 34-game win streak and delivered the Buckeyes their first national championship since 1968.

Tom Brady has played in and won the most Super Bowls of any NFL player

Appearing in 10 Super Bowls and winning seven—both NFL records—Tom Brady captured championships with two different teams, an unmatched résumé that has led many to regard the former sixth-round pick as the greatest player in league history.

The face value of a Super Bowl ticket rose 136% from 2016-26

At Levi’s Stadium, which first hosted the Super Bowl in 2016, face-value lower-bowl end zone seats increased from $1,800 to $4,250 by 2026, while price tiers expanded and the overall cost of attendance skyrocketed.

Explaining the 1985 Chicago Bears defense, the greatest ever

Led by coach Mike Ditka, the Bears' 1985 defensive unit led the league in total points allowed, yards allowed, and total takeaways. Throughout the season, the team maintained an average of 12.4 points per game, and during its last three playoff games, it only allowed ten points. Few teams have come close to such a defensive display.

Whitney Houston's 1991 Super Bowl rendition is the only recording of the national anthem to reach the top 40 of the Billboard Hot 100.

Prince's Super Bowl halftime show is widely considered one of the best

The 2007 performance was idiosyncratic, featuring a handful of songs by other artists (including Foo Fighters' "Best of You" and Jimi Hendrix's rendition of "All Along the Watchtower" and a torrential rainstorm. Its differences, along with Prince's legendary stage presence, have led many critics to call it the best Super Bowl halftime performance ever.

Every NFL team's top 10 plays of all time

In more than a century of football, there have been a tremendous number of awe-inspiring, defy-the-odds, and borderline miracle plays. This 90-minute compilation from the NFL pulls together the top 10 plays for each time from their franchise history.

The decline in value of the NFL running back

Running backs long held the role of superstar on NFL teams, carrying their team down by down to the endzone. Their salaries reflected that importance as well. But in the last 30 years, front offices and fans have taken more to the quarterback instead, who receives much higher salaries. This podcast episode breaks down the economics of the turn in the game's focus from rushing to passing.

A children's toy inspired the name ‘Super Bowl’

The name “Super Bowl” was coined by AFL founder Lamar Hunt, who casually suggested it in 1966—riffing on his child’s Super Ball toy—after alternatives such as “The Big One” and “AFL-NFL World Championship Game” proved clunky and forgettable. The name was officially adopted for the third championship.

The greatest games in NFL history

Do you remember “The Catch”? What about the “Immaculate Reception”? Did you watch when Elway finally got his ring? Take a trip down memory lane with this Bleacher Report list of the 50 greatest games in NFL history. Explore classic NFL moments dating back to the NFL’s early days in the 1930s and '40s to the present day.

The 'Harbaugh Bowl' marked the first Super Bowl coached by brothers

In Super Bowl XLVII, brothers John Harbaugh and Jim Harbaugh faced off, with Baltimore defeating San Francisco 34-31 in the first sibling matchup in Super Bowl history.

17 cities have hosted a Super Bowl, with Miami and New Orleans tied for the most

The resource details where each Super Bowl has been played, listing every host city alongside its stadium, and shows how a small group of warm-weather and domed locations came to dominate hosting duties over time.

How Carolina's Luke Huechly dominated the NFL with his intellect

As a Carolina Panther for eight seasons, Huechly used his exceptional mind to study opponents and anticipate plays. As a linebacker, he consistently led the NFL in tackles and was named All-Pro almost every season.

Watch legendary Tennessee coach Pat Summitt talk to her team at halftime

Pat Summitt won eight NCAA titles at Tennessee, with every eligible player graduating under her watch. This behind-the-scenes look from the halftime of the 2007 Final Four shows how she made that happen: She was confident, calm, and communal, even concluding her halftime speech by asking her players what they'd noticed on the court.

Some Super Bowl performers make less than $1K for the event

The NFL has a longstanding policy of not compensating Super Bowl Halftime show performers, with the idea that the true compensation for artists is the scale of the exposure to the artist’s music. Previous Super Bowl performers have made the union rate minimum, which is about $1K per day.

The 2007 college football season was one of the wildest in history

In 2007, a record number of top-ranked teams fell, including 41-point underdog Stanford stunning USC. Upsets scrambled the rankings weekly, producing an unpredictable and memorable season.

Michael Jackson's halftime show created the modern Super Bowl spectacle

In 1993, Michael Jackson's Super Bowl halftime performance prompted the NFL to extend the break and reimagine it as a must-watch event. It is widely regarded as the first modern halftime show built around a global superstar.

Super Bowl halftime shows reliably drive massive music sales spikes

Since Michael Jackson’s 1993 performance, halftime headliners have seen major increases in sales and streams—from Prince to Lady Gaga. Kendrick Lamar’s 2025 show was no exception, as it was the most-watched halftime performance on record.

NFL quarterback puts mayo in coffee, scores deal with Hellmann's

Tennessee Titans quarterback Will Levis went viral when, as Kentucky's quarterback in 2022, he was captured on video using mayo in his coffee instead of cream. Now an NFL pro, Levis was offered a lifetime contract with the mayonnaise producer...

Hear the story behind 11 iconic Super Bowl photos, told by the photographer who shot them

Sports Illustrated legend Walter Iooss Jr. revisits 11 unforgettable Super Bowl images—including Namath, Montana, and Taylor—explaining how light, access, and timing captured moments that defined the game’s visual history.

Legal gambling on Super Bowl 60 is expected to reach $1.76B

Legal Super Bowl wagering has grown sharply over the past decade as US states legalized sports betting. In 2018, sports betting was only legal in Nevada and accounted for $158.5M.

CTE is a major threat to NFL players

A week before Super Bowl LVII, Boston University released findings from a study diagnosing 91.7% of former NFL players in their 376-person study with chronic traumatic encephalopathy. It was a stark comparison to the less than 1% of CTE diagnosis in non-football players.

Dr. Martin Luther King Jr.'s 'Mountaintop' speech became his final public address

Delivered in Memphis the night before his assassination, Dr. King’s 'Mountaintop' speech reflected on mortality, reaffirmed nonviolence, and framed the Civil Rights struggle as part of a longer moral struggle beyond his own life.

The quarterback cadence is a unique quirk to the game of football

Only the offense knows when the ball will be snapped, giving the team with the ball the advantage. Common combinations of colors and numbers (like "blue 42") were codes for plays early in the sport, but are now used arbitrarily.

Hear the stories behind each Super Bowl ring from the past 59 champions

Super Bowl rings are championship jewelry given to players, coaches, and staff to commemorate a title. Over time, they’ve grown dramatically—from the Packers’ 1966 ring with a single half-carat diamond to modern designs featuring nearly 10 carats.

From 1991-94, the Buffalo Bills lost four straight Super Bowls

The losses came against the Giants, Washington, and the Cowboys twice, completing a brutal run in which the Buffalo Bills were the only franchise to reach four consecutive Super Bowls without a championship.

The NFL selects the Super Bowl host city years in advance and follows a list of criteria

Since 2018, the NFL has invited select cities to negotiate hosting rights rather than accept open bids, with owners voting based on stadium size, climate, hotels, transportation, security capacity, and infrastructure.

John Madden is the only broadcaster to call Super Bowls on four networks

During his long career as an announcer, Madden called 11 Super Bowls across four networks—CBS, Fox, ABC, and NBC. Watch highlights from his first Super Bowl XVI in 1982.

Rivalry between the AFL and NFL led to a merger—and the creation of the Super Bowl

Competition between the American Football League and the National Football League led to a 1966 merger agreement, with the Super Bowl created as a championship game to determine league supremacy before the two leagues were fully integrated.

See the evolution of Super Bowl logos and how the NFL refined its visual identity over time

Tracing Super Bowl logos from early, varied designs to today’s standardized look shows how the NFL adapted to shifting design trends, television demands, and brand strategy.