The numbers behind the 'Star Wars' franchise

Breaking down the many box office records 'Star Wars' has broken

The first "Star Wars" film made history in 1977 when it surpassed "Jaws," considered the first Hollywood blockbuster, for the highest-grossing movie of all time. But that's just the first in a long line of records that the franchise has broken in the decades since then, with impressive records set by films like "The Force Awakens," "Revenge of the Sith," and "The Last Jedi."

Visualizing the highest-grossing movie franchises from 1979 to 2019

A few dozen major movie franchises have dominated the box office in recent decades, including "Star Wars," "Harry Potter," "Lord of the Rings," and Marvel. This video shows the change from quarter to quarter in gross revenue for each movie franchise over the decades.

'Harry Potter’ ranks among the highest-grossing film franchises in history

The eight Harry Potter films earned $7.7B worldwide, placing the series alongside Star Wars, Marvel and James Bond as one of the top-grossing movie franchises ever produced. Watch a comparison over time here.

The 'Star Wars' series begins where George Lucas believed the story was most accessible

The director originally conceived 'Star Wars' as a single long story, but recognized it was far too big for a single movie, so he split each act into its own film. He began with the fourth act, which would later be renamed "A New Hope."

‘Jaws’ was the first modern blockbuster

“Jaws” earned $70M in its first month and eventually grossed $476M worldwide, breaking box office records. It would be surpassed two years later by another legendary blockbuster: “Star Wars.”

How 'Star Wars' turned toys into collectibles

George Lucas licensed the "Star Wars" franchise to Kenner Products, which created small figurines that became wildly popular. By the 1977 Christmas season, they were facing a shortage and sold mail-in rainchecks, effectively allowing customers to purchase figures that weren't yet produced. The strategy worked, portraying the toys as valuable collectibles whose price would appreciate.

The original 'Star Wars' was quietly showcased at Comic‑Con in 1976 to little fanfare

In a bold pre‑release move on July 22, 1976, Lucasfilm set up an eight-foot booth and slideshow at San Diego Comic‑Con, introducing the then‑titled "The Star Wars"—with no premiere buzz, just intrigue among a few hundred early fans.

Global box office revenues hit $33.5B in 2025

The number was a marked improvement from 2024, up 12% from a particularly sluggish year. Disney films—including "Lilo & Stitch" and "Zootopia 2"—were some of the year's biggest earners.

A deep dive into the long road to making 'Star Wars'

In this podcast, Chris Taylor, author of "How 'Star Wars' Conquered the Universe," details the long road—lined with studio rejections, a dismissive crew, glacially slow special effects, and last-minute edits—George Lucas traveled to see "Star Wars" through to its release.

The ‘Harry Potter’ franchise is valued at more than $32B

Combining book sales, films, theme parks, and merchandise, Harry Potter ranks among the world’s highest-grossing media franchises—estimated at more than $32B in total value, alongside giants like Star Wars and Marvel.

Disney movies pulled in over $5B in 2024

2024 was a banner year for Disney, with the global film studio finding success with "Inside Out 2," "Moana 2," and "Deadpool & Wolverine." While Disney has faced criticism for its reliance on sequels, reboots, and offshoots, the 2024 numbers suggest the public is still eager for its content.

Listen to the 'Star Wars' disco album

The 1977 film inspired disco producer Meco to record danceable covers of sections of John Williams' score. The lead single from "Star Wars and Other Galactic Funk" eventually topped the Billboard Hot 100 chart for two consecutive weeks.

How 'Star Wars' changed science fiction

The popularity of "Star Wars" shifted the market away from the more literary, and sometimes cynical, science fiction of the 1960s and '70s. In the wake of George Lucas' space opera, publishers and studios wanted similarly optimistic adventure stories. In time, though, writers like William Gibson would react against that and, in turn, create the "cyber punk" subgenre.

'American Graffiti' gave George Lucas the credibility to have 'Star Wars' produced

The idea for "Star Wars" was initially rejected by studios. It wasn't until "American Graffiti," Lucas' 1973 nostalgic comedy, became an unexpected hit that anyone was willing to produce what Lucas called his "space film."

Disney movies grossed $6.58B in 2025

The worldwide box office figure was $1.5B higher than 2025's take, propelled by movies like "Zootopia 2," "Lilo & Stitch," and "Avatar: Fire and Ash." The haul was the biggest from a studio since 2019.

Critics rank the best movie franchises of all time

Franchises and sequels make up a growing percentage of annual films at the box office and aren't typically associated with critical acclaim. However, many franchises over the decades have achieved high praise from critics. This list compiled from...

A novelization of 'Star Wars' preceded the movie–and was a massive success

The book "Star Wars: From the Adventures of Luke Skywalker" was released in November 1976, six months before the film it was based on hit theaters. By February, the novel had sold out of its initial print run of 125,000 copies and would quickly sell over 3.5 million copies.

Why many critics and fans hated 'The Phantom Menace'

The 1999 film, and the first piece of the larger Skywalker storyline, was supposed to be a grand event. It did well commercially, but it was mocked by critics and fans, who felt the story, dialogue, and the off-putting comic relief of Jar Jar Binks were a disgrace to the franchise. This NPR retrospective unpacks that reaction, and how much has changed in the decades since.

How American politics influenced 'Star Wars'

George Lucas believed that myths were how societies communicated notions of good and evil, and that modern myths were found on movie screens. This deep dive from the Los Angeles Review of Books explores how Lucas' disillusionment with the Vietnam War and his disgust with President Richard Nixon informed some of the themes in "Star Wars."

Many critically panned cult classics did well at the box office

Franchise flops like 1997's "Batman & Robin," 1983's "Jaws 3-D," and 2015's "Fantastic Four" were panned, though that didn't stop them from selling hundreds of millions of dollars in tickets.

'Attack of the Clones' was the first major feature film to be shot digitally

George Lucas was frustrated by the degradation of film and began testing digitally shot scenes with 1999's "The Phantom Menace." For the 2002 "Star Wars" film, he decided to go all in with HD digital cameras, leading to brighter pictures, a quicker review process, and a more seamless editing process.

Visualizing Hollywood's flops and winners in 2023

Is the movie worth watching? See how this year's cinematic releases compare with one another by revenue and popularity with this simple chart. Hollywood movies can be ranked on two axes: their popular rating and total revenues earned. In this data...

'Harry Potter' became one of the most successful franchises in history

What began as a story written in cafés by an unknown author grew into a global phenomenon—spanning seven books, eight films, theme parks, and video games—reshaping modern popular culture.

Why mythologist Joseph Campbell loved 'Star Wars'

Joseph Campbell, the literature professor who wrote about the power of mythology, suggested that "Star Wars" was a powerful modern myth that used classic archetypes to communicate a universal message.

'The Empire Strikes Back' was influenced by Francis Ford Coppola's 'Apocalypse Now,' a movie George Lucas was originally supposed to direct.

The top 10 movie franchises that tried and failed with a new lead actor

Movie franchises are seen as a safe bet for film studios, but sometimes those studios switch up the lead actor in hopes of refreshing the franchise. While it can work, there are many examples of such films bombing, like with the "Terminator" and "Home Alone" franchises. This video breaks down the 10 worst cases of a failed switch in franchise lead.

Watch the 'Star Wars Holiday Special,' a 1978 spin-off that became a cult classic

The CBS television special is a hokey variety show that was widely panned after it aired and, as a result, was never officially released on home video. George Lucas had little involvement, though it did feature the original cast alongside guest stars like Bea Arthur. Interestingly, it also features Boba Fett's first appearance.

Lucasfilm discouraged fan fiction that sexualized its characters

The self-published fan fiction zines of the '60s, '70s, and '80s were obscure enough that they rarely attracted the attention of the copyright holders of their source material. But Lucasfilm, the production company behind the "Star Wars" films, threatened legal action against fans who published X-rated stories and "homosexual expressions of love" featuring its characters.

George Lucas gave Mel Brooks his blessing to release his 'Star Wars' parody 'Spaceballs,' though he had one condition: 'Spaceballs' could not sell merchandise.

Legendary director Brian De Palma hated his first viewing of 'Star Wars'

The "Carrie" and "Mission: Impossible" director was invited by his friend George Lucas to watch an early cut of the first "Star Wars," a draft that lacked many of the special effects that would be added later. De Palma was highly critical, telling Lucas that "The Force" was an awful name for the spiritual power Luke Skywalker eventually comes to embrace.

A statistical breakdown of the global film industry

Dive into this collection of stats and infographics explaining the current state of both Hollywood and the global film industry. The page covers a variety of topics, including independent film production, box office revenue, global film markets, movie-going demographics and more. It also addresses the relatively new phenomenon of home video streaming.

'Fantastic Beasts' expanded the film franchise with mixed results

Warner Bros. launched the "Fantastic Beasts" prequel series in 2016 to explore the wizarding world’s earlier history. Despite strong openings, later films saw declining box office returns and lukewarm critical reception.

The 'Wicked' movies turned an already-successful Broadway show into a behemoth

The production was already one of the most successful in Broadway history, but the release of the first movie kicked it into overdrive: It grossed 15% more in 2024, the year "Wicked: Part I" was released, than the previous year, bringing in more than $112M.

See the early concept art for 'Star Wars'

George Lucas asked artist Ralph McQuarrie to create reference images to help prospective producers understand his vision for the "Star Wars" universe, and drafted early versions of Darth Vader, Chewbacca, and other characters. You can check out a gallery featuring dozens of the images below.

In recent years, Hollywood studios have reevaluated their Comic‑Con presence

Comic-Con’s impact on the movie industry may be diminishing. In 2025, major studios—including Marvel, DC, Lucasfilm, Sony, Paramount, Legendary, and Lionsgate—scaled back Comic‑Con participation. They cited high costs, timing that didn’t align with release schedules, and limited marketing impact in a crowded promotional landscape.

The best Steven Spielberg movies

Spielberg's impact on Hollywood is massive—so is his filmography. This list from the Guardian ranks every one of his film's from the forgettable, like "Indiana Jones and the Kingdom of the Crystal Skull" and "Always," to his essential flicks, including the science-fiction classic "Close Encounters of the Third Kind" and the first modern blockbuster, "Jaws."

Read a 1971 magazine feature on Lucas' debut film, the sci-fi 'THX 1138'

Almost a decade before the arrival of "Star Wars," George Lucas directed "THX 1138," a grim science fiction film about a dystopian future in the vein of George Orwell's "1984." This article from the October 1971 issue of American Cinematographer features a young George Lucas, who developed the film from a short he worked on while a student at the University of Southern California just a few years earlier.

Sequels that performed better than their original

If modern cinema is a testament to one thing alone, it’s that a smash hit will inevitably spawn a sequel. On occasion, that sequel will outperform its predecessor. Here are 50 times it happened.

The 31 best science fiction films ever

This list refreshingly starts off with the best first—1968's "2001: A Space Odyssey," Stanley Kubrick's cerebral, futuristic icon. Coming in at 31st is Disney's "Wall-E."

Biggest moments that defined Disney

Walt Disney’s first studio went bankrupt, but he and his brother Roy started over in 1923, eventually building an entertainment empire. From "Snow White" to "The Little Mermaid," Disney shaped animation and expanded into TV, theme parks, and major acquisitions like Pixar and Marvel.

George Lucas used Joseph Campbell's 'hero's journey,' a narrative structure that encompasses the common characteristics of multiple cultures' mythologies, to revise 'Star Wars.'

The origins and evolution of the movie sequel

Sequels have long leveraged the financial success of a first installment into a second, or third, part, as far back as the earliest novels in the 18th century, like Jonathan Swift's "Gulliver's Travels," which inspired countless spin-offs. The film...

Horror grossed more than $1B at the box office for the first time in 2017

It was the first time the genre broke the barrier for domestic box offices, powered by hits like "Get Out," "IT" and "Split." Since then, horror movies have remained commercial juggernauts: In 2025, the genre surpassed the $1B mark by September.

Disney's IP problem, according to industry experts

Disney seems to be an unstoppable force in the entertainment industry, but after an unprecedented high point in 2019, the company began losing money. In this podcast, two industry veterans discuss what they see as Disney's existential problems: an overreliance on preexisting material and an inability to innovate as it once did.

Some of Hollywood's biggest blockbusters were designed by Drew Struzan

The artist is responsible for iconic posters advertising "Indiana Jones," "Hook," "The Goonies," and more. His distinctive style—sometimes painted by hand, sometimes drawn with an airbrush—defined the era of the family-friendly family blockbuster.

‘Halloween’ is one of the most profitable indie films of all time

The 1978 John Carpenter movie grossed $70M in its initial run despite a modest budget. It helped pioneer the “slasher flick” subgenre, though it wasn’t filled with cheap thrills. As Roger Ebert pointed out in his review of the movie, Carpenter’s filmmaking techniques—alongside his original score—were a work of art.

Disney fans categorize the company's films into specific eras

Superfans break the company's animated films into chronological eras: the Golden Age, the Transitional Era, the Disney Renaissance, the Modern Era, and the Revival Era.

Jim Henson's 1986 film 'Labyrinth' was initially a commercial failure in the US, though it slowly gained an audience that now considers it a cult classic.

Disney was saved by 'Cinderella,' which brought the company out of debt

Producing war propaganda and training films helped the company towards solvency, but the military content wasn't a cure-all. Disney wasn't in the clear until 1950's "Cinderella," a much-needed hit. The movie's success was largely due to the return of the company's best writers and the work of Mary Blair, a watercolor artist who brought a more whimsical style to the film.

How Spielberg changed film

Before "Jaws," summer was Hollywood’s off-season. Steven Spielberg’s 1975 thriller changed all that, launching the era of the summer blockbuster. From "E.T." to "Jurassic Park," Spielberg’s films redefined how stories were told, how audiences reacted, and how studios marketed.