The first Winter X Games launched in 1997 at Big Bear Lake

Snowboarding was first included in the Olympics in 1998

Snowboarding entered the Winter Olympics in 1998 in Nagano, Japan, featuring giant slalom and halfpipe events—a move influenced by the sport’s rapid growth and mainstream exposure through competitions like the X Games.

The X Games is an annual extreme sports competition

The official X Games site offers event schedules, athlete profiles, competition results, and news for both summer and winter editions—along with videos and highlights from skateboarding, BMX, motocross, and other action sports.

How the Winter Games used to look

Using archival footage from the first Winter Olympics in 1924 to the present day, this video explores 100 years of Winter Olympic competition. Watch different eras of ski jumping, figure skating, and bobsledding. See how athletes use the facilities year-round to train. And learn how swimming facilities used for the Summer Games are transformed into curling ice for the Winter Games.

See how the Winter X Games course is built

Winter X Games courses are custom-built over weeks, with crews moving thousands of tons of snow to create features like halfpipes and jumps—incorporating athlete input to ensure challenging designs that push progression and safety.

ESPN launched X Games in 1995 with a $10M investment

ESPN invested a reported $10 million in the original 1995 “Extreme Games”—the production cost that launched action sports into mainstream culture and drew nearly 200,000 spectators to its debut in Rhode Island.

X Games emerged during “extreme” marketing boom in the 1990s

Launched as the “Extreme Games” in 1995, the event tapped into a trend from the '90s of brands labeling products and events “extreme” to appeal to youth culture—mirroring marketing in soft drinks, snacks, and video games.

Extreme Games rebranded as X Games for global appeal

In 1996, ESPN shortened “Extreme Games” to “X Games” to make the name easier to translate for international broadcasts and to strengthen branding as the competition expanded to global markets.

The Salt Lake City event marked the X Games’ 30th anniversary

At the 2025 Salt Lake City X Games, Ryan Williams landed his first BMX Dirt gold medal with a triple backflip; 14-year-old Heili Sirvio and 15-year-old Arisa Trew made groundbreaking wins in women's Park and Vert Best Trick; and Justin Dowell took BMX Park gold.

Interest in the X Games is growing fast among younger teens

The 2025 X Games Salt Lake City delivered double-digit viewership growth—up 12% across ESPN platforms from 2024—with a 328% surge among 12- to 17-year-olds.

Davos is also one of Europe’s most well-known winter sports destinations

Davos emerged as a winter sports resort in 1865. The town went on to pioneer modern skiing, ski lifts, tobogganing, and ice sports. The city hosted early ski races, invented key lift technology, and became home to traditions like the Parsenn Derby and the Spengler Cup.

X Games League to debut team-based format in 2026

Beginning in 2026, the X Games League will feature four city-based franchises with male and female athletes competing in skateboarding, BMX, and motocross—introducing season-long team competition to the event’s structure.

The X Games pioneered broadcast innovation with live drone coverage

In 2015, ESPN used untethered drones for the first time in US live sports—deploying them at the X Games to capture aerial footage from angles previously impossible.

Shaun White is among the most decorated X Games athletes

Competing in both snowboarding and skateboarding, Shaun White has won 15 X Games gold medals—10 in snowboard superpipe—making him one of the most successful and versatile athletes in the event’s history.

Tony Hawk landed the first-ever 900 at the 1999 X Games

Tony Hawk made history by landing the first 900-degree spin in competition in 1999 after 11 attempts—creating one of the most iconic moments in action sports.

The NHL's first regular season outdoor game was in 2003

Despite being a sport born on frozen ponds, modern professional hockey has held only a few exhibition and college games outside. In 2003, a game between the Edmonton Oilers and the Montreal Canadiens brought players and 57,000 fans together to endure sub-zero temperatures for a piece of history.

The top 10 most unbreakable Winter Olympics records

Some athletes and teams dominate a sport or an era. This video compiles the records least likely to be surpassed (and excludes those that are impossible due to rule changes). From the Dutch sweep of four podiums in speed skating to Eric Heiden's five individual gold medals at Lake Placed in 1980, watch this list of the Games' most enduring feats.

Ski mountaineering—or 'skimo'—debuted at the 2026 Winter Olympics

The sport involves skiing both uphill and downhill, with sections where the skis are strapped to the athlete's back. Skiers start at the bottom with a carpet-like layer on their skis to help ascend, remove them for the final climb, and then step back into normal skis for a slalom-like descent.

The X Games hired new CEO Jeremy Bloom in December 2024

In this podcast interview, X Games CEO Jeremy Bloom reflects on his first time running the competition—discussing event logistics, athlete relations, and strategies to grow the brand under new ownership.

Bob Burnquist delivered a near-perfect vert run at the 2001 X Games

Bob Burnquist scored 98.00 in skateboard vert at the 2001 X Games, executing tricks never before attempted in competition—widely regarded as one of the greatest vert runs in history.

Davos hosts the world’s oldest international invitational ice hockey tournament: the Spengler Cup

Founded in 1923, the Spengler Cup is the world’s oldest international ice hockey tournament, held annually in Davos. Created to promote reconciliation after World War I, it remains one of the sport’s most prestigious invitational events.

Ryan Sheckler won X Games gold at only 13 years old

In 2003, Ryan Sheckler won the skateboard park event at the X Games, becoming the youngest gold medalist in the competition’s history at just 13 years old.

Documenting the first year of the WNBA

The WNBA was launched in 1997, providing a historic opportunity for women’s basketball. Two weeks after the WNBA kicked off its inaugural season, NBC aired this hourlong documentary, giving viewers a behind-the-scenes look at the league’s first games. The documentary also looks at the first pro league, the All-American Red Heads, and provides stories of the premier players in the WNBA.

The steep and slippery Russian ice slides sparked centuries-long obsessions with thrill-seeking

When a French traveler happened upon the 17th and 18th century Russian pastime of sledding down man-made hills, he brought the idea home and inspired others to modernize the mechanics. Adoration for coasters spread around Europe and eventually reached the US, where the scream machine would undergo major advancements.

The sports competition developed on the Alaskan tundra

Alaska's NYO Games invite high school athletes from the state's over 270 indigenous tribes to compete in numerous events based on survival tactics developed by their ancestors. This short documentary from Great Big Story walks through some of the more grueling events and speaks with the Games' coaches and young athletes about how the event preserves their shared culture.

The 2026 Milan-Cortina Games are the most geographically spread out ever

As part of the planning committee's efforts to reduce costs and minimize infrastructure impact, existing ski resorts, rinks, and stadiums were used for the Winter Olympics in northern Italy. This inherently spreads events out, with venues scattered over a roughly 8,500-square-mile area of the country. See a map of the venues here.

100 storylines to watch at the 2026 Milan Cortina Olympics

NBC compiled 100 storylines to watch at the Milan Cortina Winter Games—spanning medal races, comeback bids, historic firsts, and geopolitical questions—to help fans track what could define the 2026 Olympics Winter Games.

Travis Pastrana landed the first Moto X double backflip in 2006

At the X Games in 2006, Travis Pastrana became the first to land a double backflip in Moto X competition, earning a perfect score and setting a new benchmark for aerial difficulty.

One halfpipe skier qualified for the Olympics via loopholes

Freestyle skier Elizabeth Swaney reached the 2018 Winter Olympics by completing safe, trick-free halfpipe runs and accumulating ranking points in low-participation events. The story, told humorously in this brief video, highlights how qualification systems can reward persistence and rule optimization over peak athletic performance.

The evolution of the Olympics from ancient Greece to the modern world

The Olympic Games have evolved from a sacred footrace in 776 BCE honoring Zeus to a global celebration of athletic excellence and unity. Ancient Greek city-states set aside their conflicts under a sacred truce for events like wrestling and chariot racing. Though the Games ended in 393 CE, Pierre de Coubertin revived them in 1896, adding modern elements like the torch relay and the inclusion of women. Watch 1440's breakdown of the historic event here.

The inaugural WNBA game

On June 21, 1997, the Los Angeles Sparks and New York Liberty faced off in the inaugural WNBA game. The match-up was the perfect way to introduce the new league, thanks to the showdown between gold medalists Lisa Leslie and Rebecca Lobo. These highlights allow you to revisit the game and witness a nascent league, long before it became the powerhouse it is today.

The first-ever tweet on X was sent on March 21, 2006, at 9:50 pm

The short, declarative message launched what would eventually become one of the world's most influential social media platforms. As of 2020, about 10% of X users are responsible for 92% of all posts.

The history of the WNBA in 60 seconds

Women’s basketball began in 1892, less than a year after the sport’s invention, but restrictive clothing and societal norms posed early challenges. Senda Berenson modified rules to make the game more “suitable,” limiting dribbling and court movement. By 1971, women began playing with rules similar to men’s, and Title IX in 1972 provided federal funding, opening doors for future athletes.

Learn about the Black Bear Sports Group—a hockey conglomerate changing the ice rink industry

Ice rinks are notoriously difficult to operate, due to the complex cooling systems required to maintain the ice itself, and have an average operating lifespan of 25 years. However, Black Bear Sports Group has made millions by buying up failing ice rinks and running robust youth sports programming.

The network’s early days were focused on movies and sports

HBO launched in 1972, with an initial focus on commercial-free movies and sports events. The network’s first-ever broadcast was an NHL game between the New York Rangers and the Vancouver Canucks, signaling its commitment to premium, live content.

How the WBL set the stage for the WNBA

Nearly two decades before the WNBA began, there was the Women's Professional Basketball League, the first women's professional basketball league in the United States. Though it was only around for three years, it was groundbreaking, building the template for women's leagues and, eventually, for the WNBA.

The all-time list of every modern Olympic sport

Curious about which sports were played at the 1894 Olympics? Want to learn the rules of Breaking? This list gives a comprehensive overview of every Olympic sport ever played, sortable by game type and specific Olympic year. Click into a sport to see a brief overview, a list of rules, and an explainer video.

Winter Olympic sports highlight various laws and principles of physics

Figure skaters leverage the conservation of angular momentum during spins by tightening their bodies, and the skintight suits used in ski jumping help reduce drag. Centripetal force allows speedskaters to make tight turns, while friction on skis helps ski mountaineers climb slopes. No action can violate the conservation of energy.

The first official Women's World Cup was in 1991

The first unofficial Women’s World Cup was played in 1970 in Italy, and momentum grew throughout the 1980s with multiple international tournaments. In 1988, FIFA tested the event's viability with a 12-team invitational in China. The first official Women’s World Cup was held in 1991 in China, and was won by the US.

A short-lived dance festival gave a promoter the idea for Coachella

In 1996, Goldenvoice CEO Paul Tollett helped organize the Organic festival, an all-night electronic music festival held at a ski resort east of Los Angeles. Tollett said he was inspired by the way Organic's lineup brought the United Kingdom's burgeoning rave culture to a distinctly picturesque and American venue and environment.

Mat Hoffman landed the first no-handed 900 in BMX Vert

At the 2002 X Games, Mat Hoffman landed the first no-handed 900 in BMX Vert competition, but did not win gold—finishing behind Dave Mirra in the final standings.

Horse diving was a popular attraction for 50 years

The event, which took place in Atlantic City, is exactly as it sounds: horses, directed by (sometimes scantily clad) riders, would jump from diving boards into pools. Although it was a popular spectacle for decades, it fell out of favor by the late 1970s.

The moment Bill Gates and the Rock announced the original Xbox at CES 2001

At CES 2001, Bill Gates and Dwayne “The Rock” Johnson took the stage to unveil the original Xbox. This memorable moment marked Microsoft’s entry into gaming and set the tone for its console brand.

The 1992 Olympics changed Barcelona

Barcelona wasn’t always a global tourist hotspot. Before hosting the 1992 Olympics, the city’s coastline was blocked by factories, green spaces were scarce, and tourism was minimal. But after securing the Olympic games, everything changed.

Niagara’s frozen river once hosted winter carnivals

Before a 1912 collapse, winter ice bridges across the river were so thick that entrepreneurs built bars, photo studios, and entire carnival midways on the frozen surface.

Watch archival footage of Jesse Owens in the 1936 Berlin Olympics

The 1936 Berlin Games were the first Olympics to be shown live on television (though not broadcast). The Germans used a closed circuit television network to bring the Games to 25 viewing halls in black and white. View footage of American Olympic hero Jesse Owens winning his four gold medals, and his historic interaction with German long jumper Luz Long in Nazi Germany.

See artifacts from the ancient Olympics at the Met.

The US Olympic hockey team upset the USSR in 1980—later dubbed the 'Miracle on Ice'

At the 1980 Winter Olympics, a team of American college players defeated the heavily favored Soviet hockey team—shocking the world. The victory became a defining moment of Cold War sports rivalry and American national pride.

The first Coachella lost $1M

Coachella is now the premier live music festival in the US, but it almost didn't survive its financially catastrophic first year, which featured extreme heat and attracted only 50,000 attendees. The festival did not return until 2001—thanks to entertainment company AEG, which purchased Goldenvoice and provided the capital needed to continue.

The Rose Bowl was first played in 1902 and was the first postseason college football game.

The inclusion of NBA stars in the '92 Olympics changed basketball's global standing

The Olympics finally permitted professional basketball players to play in 1992 Summer Games and the NBA produced one of the greatest basketball teams ever assembled: The Dream Team. Billions worldwide watched Jordan, Bird, and Magic dominate to win gold, inspiring future Hall of Famers and increasing the NBA's viewership.