Rams player Fred Gehrke painted the NFL's first logo helmet

John Riddell’s first helmet was adopted by college football teams in 1939

The early days of football were violent and there was little protection for players, especially their heads. When deaths became commonplace, John Riddell set out to invent a better way to protect football players. Eventually, the technology from Riddell’s helmets ended up on WWII battlefields.

See the evolution of Super Bowl logos and how the NFL refined its visual identity over time

Tracing Super Bowl logos from early, varied designs to today’s standardized look shows how the NFL adapted to shifting design trends, television demands, and brand strategy.

The NFL held its first draft of college players in 1936

The NFL draft is a three-day spectacle with wall-to-wall media coverage and months of speculation about who will go to number one. But it wasn't always like that. The early days of the draft were done on a chalkboard and created a need for professional scouting departments.

Browse a 'time machine' that allows you to see the helmet designs for every professional football team dating back to 1960.

A part-owner of the Oakland Raiders spearheaded the first fantasy football league.

George Blanda was the first fantasy football draft pick

The first pick in the Greater Oakland Professional Pigskin Prognosticators League was future Hall of Famer George Blanda, then an Oakland Raider. Blanda played quarterback and kicker. Because of his dual role, the GOPPPL allowed him to be drafted twice, by two separate competitors.

A new logo helped the NBA stay relevant in the '70s

In 1967, the American Basketball Association was formed, featuring a flashier style of offense. The competition caused player salaries to rise in both leagues. After watching Major League Baseball unveil its new logo, the NBA decided to use the same designer to create an iconic logo for the league. It debuted in 1971 and reignited basketball fans' interest.

The Rose Bowl was first played in 1902 and was the first postseason college football game.

A 1973 ad is credited with accelerating the Super Bowl advertising craze

The Super Bowl’s history as an advertising phenomenon began in earnest during the 1970s. In 1973, for instance, Joe Namath and Farrah Fawcett starred in Noxzema’s “Cream Your Face” ad, which Smithsonian Magazine says helped establish the game “as an event for advertisers.” Read this article to learn more about how the Super Bowl became advertising’s, well, Super Bowl.

NHL players used to not wear helmets or masks

Until the 1970s, hockey goalies didn't wear masks to protect their faces with any regularity. Instead, they took pucks off their cheeks, foreheads, and mouths, resulting in serious scars. Any player who entered the league after June 1, 1979, was required to wear a helmet, but several players who'd started before then chose to continue playing without one.

Ed Sabol's vision of NFL Films impacted how sports were filmed

When the NFL put out a bid to film the 1962 NFL Championship Game, Ed Sabol promised NFL Commissioner Pete Rozelle his higher price tag would be worth it. Sabol’s style of fixed high shots, close-ups of players, and fans in the stands revolutionized how sporting events are filmed, influenced moviemakers like Ron Howard, and gave birth to NFL Films.

Pete Rozelle made football an American obsession

There have been eight NFL commissioners in the league’s 100-plus year history, but none of them changed the league quite like Pete Rozelle. This 1984 New York Times Magazine profile looks back at the substantial changes Rozelle brought to the league since he took the job in 1960, as well as the challenges he faced while in office.

A deaf college football quarterback may have invented the huddle, so teams could not steal their signs.

Raymond Pettibon designed Black Flag's iconic logo

Pettibon’s brother, Greg Ginn, was the guitarist for a new band in search of a logo. Pettibon delivered an image that would become one of the defining icons of punk: four black bars, meant to symbolize a waving flag.

1440: The National Football League

Explore the best resources we found on the NFL

100 years of NFL history in under four minutes

Founded in 1920 in Canton, Ohio, professional football has grown into the premiere sport in the US. Generating more than $20B annually, the NFL gained significant popularity after merging with the American Football League in 1970, a move which among other things established the Super Bowl.

The inventor of fantasy football first experimented with two other sports

In the mid-1950s, Wilfred “Bill” Winkenbach, a part-owner of the Oakland Raiders, concocted two fantasy sports games: one for Major League Baseball and one for the Professional Golfers’ Association. In 1962, he invented fantasy football alongside two writers from the Oakland Tribune.

For years, Black players were tacitly banned from professional football leagues

In 1902, Charles Follis was the first Black player to play in a professional football game, and Black players were allowed in years after other leagues banned them. A "gentleman’s agreement” led to the league banning Black players in 1933, until four Black men reintegrated pro football in 1946.

The quarterback cadence is a unique quirk to the game of football

Only the offense knows when the ball will be snapped, giving the team with the ball the advantage. Common combinations of colors and numbers (like "blue 42") were codes for plays early in the sport, but are now used arbitrarily.

The Harlem Globetrotters played their first game in 1927

Black players were not permitted on the existing professional basketball teams, but Abe Saperstein—the team's original coach, owner, manager, and sometimes player—leaned into the team's all-Black roster, nodding to New York's historically Black neighborhood even though the team didn't play there until the late 1960s.

The first Super Bowl halftime show featured marching bands and two men on jetpacks

At Super Bowl I, the halftime show featured college marching bands, a rifle drill team, and two performers flying jetpacks, in an era before music stars and spectacle defined the break.

The first F1 sponsor was a cigarette brand

Early F1 cars were typically painted in the team’s national colors, but in 1968, Team Lotus replaced the British racing green with paint resembling their new sponsor, Imperial Tobacco. The sponsorship was a first in the sport and altered the visual and financial landscape of F1 forever.

The man behind the Preakness' iconic weathervane, which features every winner's name

Since 1988, Lawrence Jones has climbed into Pimlico's cherry picker to paint the Preakness winners' silks on its iconic weathervane—a tradition born in 1909. This America's Best Racing profiles Jones, a retired graphic artist, and how he has to meticulously paint the weathervane—even under challenging conditions. Learn the rich history of the event, and what happened to the weathervane after the 1966 fire.

A children's toy inspired the name ‘Super Bowl’

The name “Super Bowl” was coined by AFL founder Lamar Hunt, who casually suggested it in 1966—riffing on his child’s Super Ball toy—after alternatives such as “The Big One” and “AFL-NFL World Championship Game” proved clunky and forgettable. The name was officially adopted for the third championship.

Watch a clip from the 1980 NFL Draft, the first to be broadcast on ESPN

ESPN broadcast the 1980 NFL Draft from the New York Sheraton Hotel's grand ballroom. This decision transformed the Draft from a closed, industry-only event into the nationally televised spectacle it is today, drawing over 13 million viewers annually.

The first Super Bowl didn't sell out—and the Packers won in a rout

Played on January 15, 1967, as the AFL-NFL World Championship Game, Super Bowl I failed to sell out the Los Angeles Coliseum as Vince Lombardi's Green Bay defeated Kansas City 35-10.

The All-American Red Heads were the first pro women's team

Formed in 1936, the barnstorming team played more than 200 games a year around the country. Much like the Harlem Globetrotters, the Red Heads combined basketball and comedy.

The iconic 'I Heart NY' logo was originally designed in the back of a cab.

The Heisman Trophy has honored college football’s top player since 1935

Awarded annually to the most outstanding player in college football, the Heisman Trophy has become iconic for its storied history, memorable acceptance speeches, and the success of many winners who went on to NFL stardom.

By the 1980s, fantasy football was a national activity

The Greater Oakland Professional Pigskin Prognosticators League was a private league, but by the end of the ‘60s, a bar in Oakland opened the first public fantasy football league. Over the next few decades, the game grew more popular, as evidenced by this how-to article from a 1980 issue of “Inside Sports.”

The Victor Talking Machine Company's logo, an iconic image used on early record players, was based on a painting portraying a dog mourning its dead owner.

Professional and amateur athletes have used the anthem as an opportunity to protest

Colin Kaepernick’s protests during NFL games weren’t the first instances of athletes using the pregame tradition to make a political statement. This history walks through several similar instances, highlighting several lesser-known instances.

Nike only paid $35 for its famous swoosh logo—and cofounder Phil Knight didn't like it at first.

The Sooner Schooner is Oklahoma’s signature touchdown celebration

Since 1964, Oklahoma’s ponies, Boomer and Sooner, have pulled the Sooner Schooner—a Conestoga wagon replica—onto the field after scores, celebrating the university’s pioneer heritage.

In 1932, Mexican artist Diego Rivera painted a series of murals in Detroit depicting the city's automotive workers and criticizing the Ford Motor Company, leading to weeks of controversy.

Touching Howard’s Rock is Clemson football’s iconic pregame ritual

Since the 1960s, Clemson players have rubbed Howard’s Rock—a rock that was gifted to Clemson by Death Valley, California—before running down the Hill into Memorial Stadium.

Philadelphia's Cornbread claims to be the first modern graffiti artist

Darryl McCray began writing his nickname, "Cornbread," across his hometown of Philadelphia in the 1960s. That style was a way of posting a personalized signature across neighborhoods and would become known as "tagging." In time, that style spread to New York, where it took off among other young people.

Hear the story behind 11 iconic Super Bowl photos, told by the photographer who shot them

Sports Illustrated legend Walter Iooss Jr. revisits 11 unforgettable Super Bowl images—including Namath, Montana, and Taylor—explaining how light, access, and timing captured moments that defined the game’s visual history.

The greatest games in NFL history

Do you remember “The Catch”? What about the “Immaculate Reception”? Did you watch when Elway finally got his ring? Take a trip down memory lane with this Bleacher Report list of the 50 greatest games in NFL history. Explore classic NFL moments dating back to the NFL’s early days in the 1930s and '40s to the present day.

The iconic national park posters were created by New Deal artists hired through FDR's Works Progress Administration in the 1930s.

Watch the evolution of the NFL Draft

The NFL Draft evolved from a small group of team representatives huddled in a Philadelphia hotel ballroom in 1936 into a three-day primetime spectacle that regularly draws over 500,000 fans and 13 million TV viewers. Explore how it became the event it is today.

NFL explained

The NFL is the premier professional American football league, founded in 1920 in Canton, Ohio. It consists of 32 teams playing an 18-week regular season from September to January, culminating in the Super Bowl championship in February. The NFL has grown into the world's most valuable sports league, generating nearly $20B in revenue in 2023, and with teams valued at $163B combined. Learn its history here.

Rivalry between the AFL and NFL led to a merger—and the creation of the Super Bowl

Competition between the American Football League and the National Football League led to a 1966 merger agreement, with the Super Bowl created as a championship game to determine league supremacy before the two leagues were fully integrated.

X's bird logo cost just $15 and wasn't added until four years after launch

When Twitter launched in 2006, it featured green, slimy lettering and lacked the now-famous bird icon. The bird was adopted in 2010 and eventually became the platform's official logo—unofficially named Larry after NBA legend Larry Bird.

Jackie Robinson's iconic 42 is the only number that's been retired leaguewide, meaning no current players can wear it except in his honor.

The NHL's first regular season outdoor game was in 2003

Despite being a sport born on frozen ponds, modern professional hockey has held only a few exhibition and college games outside. In 2003, a game between the Edmonton Oilers and the Montreal Canadiens brought players and 57,000 fans together to endure sub-zero temperatures for a piece of history.

See some of college football's most iconic gameday traditions.

Walter Camp shaped the rules that transformed football into the modern game

Known as the “Father of American Football,” Walter Camp introduced key innovations in the 1880s—such as the line of scrimmage, the system of downs, and the snap—that distinguished football from rugby and defined its modern structure.

Walter Camp revolutionized American Football

When Walter Camp was introduced to the game of football in the late 1800s, the rules weren’t set, the field wasn’t uniform, and the game was brutal. Camp joined early rules committees and was instrumental in shaping the modern game. Read this deep dive into Camp’s early life and influences, and find out how he established the line of scrimmage and the series of downs.

The Ramones' debut album went gold 38 years after its release.