German printer Richard Sellmer revived Advent calendars after World War II

The first printed Advent calendars were from Germany in the early 1900s

Printed Advent calendars originated in early-20th-century Germany, where printer Gerhard Lang created the first commercially produced versions. Inspired by his mother’s homemade countdowns, Lang added small doors in the 1920s, establishing the format that spread worldwide.

The first chocolate Advent calendar appeared in 1958

Chocolate Advent calendars began in 1958, when German companies first paired the traditional countdown with small pieces of chocolate behind each door. The idea spread slowly at first, but eventually became one of the most popular Advent calendar formats worldwide.

Nazi Germany replaced Advent calendars with depictions of family life under Nazi rule

During World War II, the Nazi regime banned printed Advent calendars because of religious messaging. Officials instead produced state-approved versions featuring swastikas, tanks, and Nazi symbols.

Advent calendars have become a major seasonal driver for brands

Companies now treat Advent calendars as key holiday products, expanding production as demand surges across categories. Retail data shows beauty and self-care calendars consistently rank among the most popular, as some brands report selling out yearly, and retailers order months in advance.

A German town transforms its entire city hall into a massive Advent calendar

Gengenbach turns its 18th-century town hall into a 24-window Advent calendar attracting up to 220,000 visitors each December. Each night reveals new art, reviving winter tourism in the town.

See some of the weirdest Advent calendars you can buy

Modern Advent calendars span nearly every niche imaginable. Shoppers can now buy versions filled with cheese, dog treats, hot sauce, and even sexual-wellness products, reflecting how far the tradition has expanded beyond simple chocolate countdowns.

Luxury Advent calendars now include fine china, jewelry, and rare whisky

Advent calendars have shifted sharply upmarket, with retailers offering versions filled with bone china ornaments, gold jewelry, premium beauty products and even rare whisky. Some cost hundreds or thousands of pounds, including a £10,000 whisky calendar and Dior's £570 perfume-filled set.

Hear how Advent calendars have become a pricy branding tool

Advent calendars have shifted into a high-margin branding vehicle, with retailers prioritizing elaborate design and reusable packaging. This episode questions whether premium calendars—despite their rising prices, environmental concerns, and flashy marketing—actually deliver products worth the cost.

See how Advent traditions vary widely around the world

Advent is celebrated in distinct ways across countries—Chinese Christians hang colorful lanterns, Mexicans reenact Las Posadas processions, Germans light weekly wreath candles, and Hungarians attend dawn matins—reflecting how local cultures shape the season’s preparation.

Martin Luther is often cited as the first to decorate the Christmas tree—though the practice began decades earlier

Luther lore claims he may have been the first to link tree decorations to Jesus, as he used candles to symbolize the Nativity star. However, German bakers had adorned evergreens with apples and sweets as early as 1419 for Christmas Eve displays.

Dalí partnered with Hallmark to design surreal Christmas cards

Dalí pursued commercial work throughout his career. In 1948, Hallmark released a set of Christmas cards designed by the artist. A decade later, he created images for additional holidays, including Valentine's Day, Easter, and Mother's Day.

One man in Germany answers a large amount of Santa's mail

There are a few places in the world where much of Santa Claus's mail ends up, often because their name includes the jolly man's moniker. One of those places is Nikolausdorf, Germany, where Hubert Weddehage, a local government employee, has responded to Santa's mail for over 50 years.

Early European observance varied between penitential and celebratory seasons

For centuries, churches disagreed over the purpose of Advent: Gaul and Spain treated it as a long, penitential fast beginning on November 11, while Rome observed a shorter, more joyful season. These competing traditions were only blended into a unified Advent in the Middle Ages.

‘Compound chocolate’ lacks cocoa butter, making Advent calendar candy taste different

One of the fun aspects of the contemporary Advent calendar, making them irresistible to children, are the numerous little chocolates often tucked inside little paper flaps, marking each day leading to Christmas. That chocolate tastes different because it’s likely made from inexpensive fats like palm kernel oil, not cocoa butter.

Advent originally had almost nothing to do with the Christmas story

Early Advent wasn’t about celebrating Jesus’s birth. In the 5th and 6th centuries, the season focused almost entirely on preparing for Christ’s Second Coming and “final judgment.” Advent’s connection to the Nativity only emerged centuries later.

The unexpected origin story of the snow globe

In 1900, a Vienna tradesman named Erwin Perzy I was attempting to invent an inexpensive way to improve light amplification in hospital operating rooms. After experimenting with a glass globe filled with water, the idea for the snow globe struck. Industrious as well as inventive, Perzy eventually turned his idea into a successful business. Read the full article to learn how the invention grew to become recognized globally.

Advent marks the beginning of the church calendar in Western Christianity

Each denomination’s calendar of holy days varies, but most mark the start of a new year at the beginning of Advent. Within Roman Catholicism, Advent is a distinct period from Christmas, alongside other seasons: Ordinary Time, Lent, Easter, Holy Week, and Pentecost.

Some Christian communities start Advent six weeks before Christmas instead of four

While most Western churches begin Advent on the fourth Sunday before Christmas, the Ambrosian Rite (northern Italy) and the Mozarabic Rite (Spain) begin six Sundays before Christmas.

The first commercial Christmas card was created in 1843

Overwhelmed by the task of writing many holiday letters, Sir Henry Cole commissioned artist JC Horsley to design a festive card he could send to friends and family in 1843—creating and popularizing the first mass-produced Christmas card.

Rockwell helped define the American Christmas

Rockwell painted 30 Christmas covers for the Saturday Evening Post. Drawing on his love of Charles Dickens’ “A Christmas Carol,” Rockwell placed the holiday’s unofficial traditions in an American context, with images of eager children, snow-covered small towns, and warm family meals.

The earliest Advent was a Lent-like fast beginning Nov. 11

In 490, Bishop Perpetuus of Tours ordered Christians to fast three days a week from St. Martin’s Day (Nov. 11) until Christmas. This 40-day season—called St. Martin’s Lent—is one of the earliest documented forms of Advent.

Explore Sears’ holiday Wish Book catalogs dating back to 1930

The Sears Wish Book was a holiday-themed version of its catalogs that helped people make Christmas gift wish lists and more from the 1930s until the early 2000s. See what they looked like with editions in this archive.

Mall Santas became a widespread tradition beginning in the 1900s

Santa Claus and commercialism are inextricable. In the early 1900s, department stores started putting “live” Santa Claus displays in their windows to help sell goods.

The Advent wreath marks each week before Christmas with the lighting of candles

An Advent wreath is a circle of evergreens holding four candles—one for each Sunday of Advent. Christians light a new candle each week, often tied to themes like hope or joy, creating a visible countdown to Christmas.

Many Christians observe a different theme for each week of Advent

Many churches structure Advent around weekly themes—often hope, peace, joy, and love—which shape sermons, prayers, Scripture readings, and the lighting of candles on the Advent wreath. The specific themes vary widely across denominations and communities.

Advent's length varies from 21 to 28 days each year

Because Advent always begins on the fourth Sunday before Christmas, its duration varies. When Christmas falls on a Monday, Advent is unusually short, and when it falls on a Sunday, it can be nearly four full weeks long.

One of the earliest Advent practices came as a response to a heretical movement

In 380 CE, the Council of Saragossa met to oppose the spread of Priscillianism, a local heresy. The council ordered Christians to observe strict church attendance from Dec. 17 to Christmas—one of the earliest documented Advent-like practices.

In the 20th century, Valentine's Day became more commercialized

Historian Elizabeth Nelson notes that companies sought "to turn holidays into opportunities for selling things from candy to flowers to magazine advertisements" in the 1900s. Hallmark, founded in 1911, pushed the holiday toward elementary students, who aimed to collect cards from as many classmates as possible.

Among the smallest mass-produced mechanical calculators in history, the Curta was designed by Austrian engineer Curt Herzstark while imprisoned in a Nazi concentration camp during World War II.

Christmas elves evolved from Norse mythology to Santa’s workshop

Elves originated as powerful human-sized beings in Norse mythology, closely tied to nature and fertility. In the 1800s, American writers reimagined them as tiny, toy-making assistants for Santa Claus, with later visual depictions by Norman Rockwell and Disney solidifying their role in Christmas folklore.

There’s a solid argument to be made that Macy’s was the inventor of the retail Santa

The Macy’s website claims that retail Santas—the Christmas icons who invite children to meet them at department stores and malls around the holidays—have been visiting the store since the 1860s.

Track Santa and his industrious elves

Starting in December, you can follow along with Santa’s trek across the globe. Spend time on the map, play games, and even translate your holiday messages into other languages.

Queen Victoria and Prince Albert popularized the Christmas tree in 1840s Britain

An 1848 engraving of Queen Victoria and Prince Albert around a decorated Christmas tree sparked a trend across Britain and the US. Their German-inspired custom quickly became a fashionable centerpiece of holiday celebrations.

Leaving cookies for Santa became popular in America during the Great Depression.

Tiffany & Co. released a $200K Advent calendar in 2021

Tiffany & Co. has released ultra-luxury Advent calendars containing more than $100K worth of jewelry, including gold bracelets, diamond earrings, and platinum pendants. The 2021 edition cost $200K and featured daily drawers of high-end pieces.

Before electric lights, Christmas trees were lit with real candles

The practice of lighting Christmas trees with electricity didn’t begin until the late 1800s. Before that, families used wax candles on branches—a dangerous tradition that originated in 16th-century Germany.

The traditional colors of Advent are purple, rose, and white

Purple is Advent’s primary color, symbolizing preparation and prayer; rose appears on the third Sunday to signal joy; and white, used for the fifth Advent candle or Christmas liturgies, represents purity and celebration as Christmas arrives.

Esther Howland built a Valentine's Day card empire in 19th-century New England

In 1849, Howland launched her card business, the New England Valentine Company, in her home, staffing an assembly line with her friends, who'd piece together the intricate valentines. The cards were elaborately decorated, with silk, lace, and romantic verse. Howland's annual sales eventually grew to $100K and helped popularize the holiday in the US.

See a collection of Valentine's Day cards from the past century

Hallmark helped popularize (and commercialize) the holiday in the early 20th century, largely through its greeting cards. This digital collection includes cards from the 1910s through the 2000s, allowing you to see how the holiday—and our popular understanding of romance—has evolved. Below is a card from the 1930s.

Santa Claus originally wrote Christmas letters instead of receiving them

Parents originally used the letters as an opportunity to help discipline their children. Gifts eventually took on a more central role in the holiday, turning the letters into chances for kids to write Christmas wish lists.

Santa Claus is the result of centuries of evolving traditions

Originating from Saint Nicholas, a 4th-century bishop celebrated for his generosity, Santa's story merged with European folk legends like Sinterklaas and Father Christmas. By the 1800s, American culture redefined him, thanks to Clement Clarke Moore’s poem "'Twas the Night Before Christmas" and Thomas Nast’s illustrations.

In the 1980s, excerpts from fake diaries of Adolf Hitler were published in a prominent German magazine

Excerpts from the diaries were published in other publications around the world, like The Sunday Times, despite uncertainty about their authenticity. After forensic analysis, the diaries were proven to be fake. The diaries were produced by Konrad Kujau, a petty criminal who frequently produced counterfeits.

Danish cookies became a treasured Lunar New Year gift, thanks to their unique tin container

Hong Kong experienced an economic boom in the 1970s, which led to snacking, including on Western foods, becoming a cultural norm. Kjeldsens butter cookies became a popular treat, and their packaging, a distinct tin container, presented them as more refined than a simple snack. Instead, they were considered a worthwhile present for Lunar New Year.

How 'O Come, O Come, Emmanuel' became a beloved, haunting Advent hymn

The text of the hymn is rooted in the ancient O Antiphons. The melancholic melody was traced to an anonymous 15th-century author. The hymn stands as one of the few standard Christmas carols actually intended to be sung during the season of Advent. Listen to the song's history here.

In the 1920s, Rockwell worked as a commercial illustrator

After getting his start at Boys’ Life, Rockwell began illustrating advertisements for products like Jell-O and Orange Crush. Below is one of Rockwell’s advertisements for Jell-O, from 1923.

Easter symbols and where they actually come from

The secular Easter—bunnies, eggs, baskets, candy—is almost entirely a German import. The egg-laying hare called Osterhase arrived with Pennsylvania Dutch immigrants in the 1700s; children left out nests for it to fill, which eventually became baskets. The word "Easter" itself may trace to Eostre, an Anglo-Saxon goddess of spring, though scholars contest the holiday's pagan origins.

After World War I, consumerism began to usurp frugality as a foundational value in American life and culture.

Illinois man finds 46-year-old Christmas present addressed to him while remodeling his parents' home

In 2025, a 53-year-old man found a gift addressed to him from around 1978 when he was about 6 years old. He located the gift, a box of Matchbox model airplanes, behind a wall, and opened it in front of his parents.

Sears used to sell entire DIY houses in its catalog

From 1908 through the 1940s, Sears sold DIY house kits starting at $600. An estimated 100,000 homes were built, but fewer than 5,000 have been identified today.

Christmas carols evolved from medieval folk songs to modern holiday staples

Christmas carols began as communal folk songs in medieval Europe, and were later adapted into religious hymns. Revived in England in the 19th century, they have become a core holiday tradition around the world.