Why does that bag look like a face?

Why patterns in art are so pleasing

Repeated visual cues like shapes or lines derive from the brain's innate compulsion to identify faces, places, bodies, and more. With repeated shapes, the brain seeks out resolution to the subtle variations between them. See examples in art and music.

Behind the fascinating disguising mechanism of camouflage

Camouflage—nature's master game of hide-and-seek—is more complex than simply how things look. The disguising process required millions of years of evolution that have programmed how our brains take shortcuts. Watch this video to see examples of camouflage and understand how we process it.

Apophenia, the cognitive bias that leads people to find meaning in randomness, helps explain why humans look for meaning in their dreams and even in their tea leaves.

Understanding 'YouTube Face,' the platform's pervasive thumbnail style

It's an image that's rampant across the web's premier video platform: open mouths, astonished eyes. It looks cheesy and cheap, yet its practitioners are some of YouTube's most popular personalities. The Ringer's Nate Rogers digs into the history of the phenomenon to learn why it's had such staying power.

The science of optical illusions

The human brain has developed cognitive shortcuts to help us navigate in a world where our visual senses are constantly bombarded of information. But these shortcuts can also be exploited, tricking the brain into telling us something is happening when it really isn't. This short video unpacks the neuroscience behind some of the most common (but perplexing) optical illusions.

What is 'Spielberg Face'?

Spielberg's career is filled with a consistent technique: zooming in on a significant character's face as they process some essential element of the story. One of the most famous is from "Jaws," when Brody first witnesses the shark.

Super recognizers may use specific facial features to commit faces to memory

Researchers believe that recognizing individuals seen only in passing, even decades later, is an ability of genetic origin and specific to facial recognition, rather than a result of better overall memory or perception. Applying eye tracking data from super recognizers to AI has led to improvements in facial recognition software.

Always forget a face? The science of face-blindness

Faces and names don't always go together in some people's minds. While everyone forgets other peoples's names occasion, people diagnosed with prosopagnosia can't recognize faces, much less names. Even friends can family members can appear to be strangers. This article covers the diagnosis and issues attendant to prosopagnosia and its sufferers.

Why do you feel like you've been here before?

Walking into a new environment and feeling like you've been there before is a hallmark of déjà vu, a French term meaning "already seen" that describes the sensation of remembering the unfamiliar and may come with "an illusory sense of prediction." Research suggests déjà vu may manifest when there's a hiccup in the brain's familiarity detection and memory recall, forcing one's attention inward to seek the supposed source of familiarity.

There’s a psychological explanation for ‘FOMO,’ or the fear of missing out

This video breaks down FOMO—what it is, how it works, and why it happens—showing how social comparison and uncertainty trigger anxiety that pushes people toward risk-taking and constant checking behaviors.

While robots tend to become more appealing the more humanlike they appear, beyond a certain point, humans have exhibited uneasiness and fear—a phenomenon known as the uncanny valley.

Fear or disgust related to clusters of holes and cracks, called trypophobia, may stem from evolutionary processes to help us avoid pathogens.

Articulating weird memes

Some memes eschew established formats and references, creating new variants that resonate with scrollers through strange meta-jokes or compositions. This episode of this podcast, geared toward blind netizens, dives into some of the weird memes being shared online, such as one in which a pigeon sitting on a shoddy excuse for a nest, single egg forgotten, is meant to inspire comfort in those whose efforts have fallen short.

Recreating ancient faces: where art meets archaeology

Artistic renderings and reconstructions of ancient people are one way to bring the past to life, providing viewers with insights into and empathy for those who came before. This article details how modern artists and archaeologists work together to...

An absurd website that always finds a photo of someone pointing at your cursor

Move your mouse anywhere on the screen, and the site finds a photograph from its archive of a person pointing at that exact spot. It's a completely useless and delightful experience, and required a massive trove of tagged photos.

See how faces on magazine covers have changed over time

This piece examined an archive of Time magazine containing 3,389 issues ranging from 1923 to 2014, focusing on 327,322 faces from the archive. Read what the researchers learned.

The oddest shots captured on Google Street View

Ever wondered what you could see on Google Street View if you looked hard enough? With this delightful site, you can now explore the weird and wonderful things captured since the service debuted in 2007.

How science explains déjà vu

Take a fun look at the science explaining the odd experience of déjà vu, which some theories suggest is actually a sign of a healthy brain.

Find 36 hidden messages in these household name company logos

The art of 'undiscovering' phantom islands

Centuries of maps include islands and isles that appear to only exist on atlases. This article explores the discovery and "undiscovery" of such landscapes, which still persist despite modern technology. As recently as 2012, Google Maps showed an...

A history of belly buttons, from dinosaurs to modern dogs

Could dinosaurs have had belly buttons, just like you and me? Some researchers believe they've found evidence the ancient reptiles had the cute scar, a common feature among placental mammals (but which is also found in many more kinds of animals). Dive into their peculiar findings with this fascinating video.

Humans experience the world subjectively. What does that mean for scientific research?

When you close your eyes, do you see static or colorful patterns or an "intrinsic grey" known as Eigengrau in German? This variation of our internal experiences is just the tip of the iceberg, one that scientists are increasingly studying and...

The adorable happiness of animals, in photos

Can animals experience happiness? And even if they do, do their bodies manifest happiness in similar ways to humans? Regardless, you surely will derive some happiness after viewing these thirty photos of a variety of animals appearing to smile big, beautiful smiles.

Take a quiz to identify whether you can spot deepfakes

Advances in artificial intelligence have made deepfakes increasingly difficult to identify, as they are intentionally designed to appear real. The technology has exacerbated some of the problems brought on by digital editing tools like Photoshop.

Exploring bird skulls

Birds inspire us to fly—but what about bird skulls? This collection of various birds' preserved skulls offers a peculiar "bird's-eye" view. See the many surprising shapes of beaks and eyeholes, from mockingbirds to turkeys, in this fascinating visual collection.

Aliens have invaded ancient history

Avid fans of archaeology can sometimes fall prey to unsubstantiated claims like "aliens built the pyramids," provocative, dubious theories which fall under the category of pseudo-archaeology. Many of these claims are premised on hidden biases toward non-Western cultural heritages. This professor explores the hidden contours of pseudo-archaeology in this 12-minute TED talk.

Evolution doesn't want you to see these animals

Invisibility is an oft-coveted superpower that many creatures throughout the animal kingdom have evolved to mimic through transparent camouflage. This article explores the science of this seemingly magical ability. The two critical ingredients in...

The science of symmetry | The Royal Society

Nature is full of symmetries, from spiral galaxies to florets of broccoli. So why do complex creatures break the pattern?This short video discusses why symmetry came to dominate life on Earth, and how many complex life forms, such as humans, transitioned from radial to lateral symmetry.

Machu Picchu, sacred backdrop for your dating app pic

Anyone who’s been on Tinder or Hinge in the last decade has noticed it: the obligatory Machu Picchu selfie, almost as ubiquitous as those photos of men posing with a fresh-caught fish. How did Machu Picchu, of all places, become a dating-app cliche? This satirical essay from McSweeney’s doesn’t answer that question, but has a great time poking fun at it.

Psychoactive drugs found in 1,000-year-old bag made of fox noses

Archaeologists in Bolivia have uncovered an ancient bag filled with "amazing goodies" that suggests the owner or owners were well-versed in the properties of psychoactive substances and sourced goods from well-established trade routes. This article details the findings, which shed light on how ancient peoples in the region consumed and obtained psychoactive substances.

Malicious use of deepfakes can be found in scams, misinformation, and disinformation

Artificial neural networks can identify an individual's physical characteristics when provided with training data, such as real footage of the person speaking. Graphics techniques overlay these with matching characteristics from another real or generated person to create novel footage of things that have never taken place in reality.

Deepfakes images can be identified by visual elements that do not match real-world phenomena, including asymmetric eyes or earrings, surreal backgrounds, and indecipherable background text.

Our brains trick us into seeing an enlarged Moon when on the horizon

Humans perceive the sky as a flattened bowl and judge the size of an object by accounting for its perceived distance away from us. Combined, studies have found that the Moon on the horizon is perceived to be larger because the terrain makes it seem like it is farther away, similar to the Ponzo illusion.

Why some people say the moon is made of cheese

Mental Floss digs into the history behind the fable, which dates back as far as the 1500s, when it was mentioned in "The Proverbs of John Heywood." Even NASA has gotten in on the joke, tweeting a (supposedly) doctored photograph showing the moon's expiration date.

Déjà vu is a memory illusion involving brain regions correcting inaccurate memories

Neuroscientists suggest the phenomenon is your brain recognizing that this feeling of familiarity is incorrect, showing off the brain's internal fact-checking system. Younger people experience déjà vu more often because their brains have higher excitatory activity and stronger memory monitoring systems.

Blindfolded people could identify objects by touch alone a week after encountering them

These touch memories are more complex and durable than previously thought. In research published in 2018, blindfolded volunteers touched over 150 household objects for about 10 seconds each, and afterward correctly identified the objects more than 90 percent of the time when presented with the object and a similar one. Participants still knew most of the objects a week later with about 85 percent accuracy. (Some users may experience a paywall.)

See 16 art pieces that were inspired by or evoke elements of top phobias.

Watch 'Airhead,' a short movie created by Sora and post-production FX

Using OpenAI’s video-generation tool Sora, a user can create impressive, hyper-realistic video footage from a simple text prompt. This short film features a whimsical look at a balloon-headed person navigating the world.

Can you guess which ancient human skull is which?

When scientists discover a new fossil skull, they compare it to skulls that have already been identified as particular early human species. In this activity, you get the chance to be the scientist! Choose a mystery skull to identify by clicking on it.

The world's weirdest flowers

We mostly marvel at the beauty of flowers, but some kinds of flowers are incredibly weird. This video highlights 15 of the world's strangest flowers, from the massive Titan Arum to the rare Lady Slipper Orchid.

See a collection of mind-bending architecture around the world, including a teapot gas station, a duck home, and a picnic basket building.

What exactly is déjà vu?

While people have wondered about déjà vu for a long time, only recently have scientists started experimentally investigating what might trigger it. Read this deep dive into the latest science.

What is the brain up to when the mind wanders?

As you stare into the distance while washing your home's seemingly never-ending pile of dishes, the brain activates its default mode network. This collection of "task-negative" brain regions associated with memory, reward, action consideration, and prediction alight with activity when humans mentally turn inward, possibly giving rise to the brain's ability to wander and humans' ability to construct internal narratives about the world.

How to remember names

Journalist Lisa Kanarek sought to become a “super-recognizer,” someone with exceptional face recognition abilities who never forgot a name. She enlisted the help of a neurosurgeon and a world record holder in memory. The experts suggested a few tips and tricks to connect names and faces and erase the need to say, "Hey, you!" again.

The doorway effect is when people forget their task when entering a new space

The "why did I come in here?" feeling after walking into a room comes from the brain creating event boundaries to organize memories. Mentally revisiting a previous room can help recall tasks and reverse memory loss. (Some readers may experience a paywall.)

The dreaming brain, as understood by scientists

Technology has advanced to where the seemingly separate fields of psychology and neuroscience are asking the same questions about dreams, such as whether they're more closely related to perception or visualization. Some field-intersecting findings include research that shows people with impaired face perception don't dream of faces, those with brain legion-related cognition difficulties deal with similar issues in dreams, and children's dreams change in parallel to their cognitive development.

An Aztec skull whistle discovered in the 1990s was mistaken for a toy

In the late 1990s, archaeologists unearthed a sacrificed man clutching two skull-shaped clay whistles at a Mexico City temple to the wind god Ehecatl (eh-HEH-kahtl). Initially dismissed as toys, the instruments produce a scream-like sound that modern brain scans show triggers fear and urgency responses in listeners. This podcast explores the discovery.

The Hodag was a mythological animal—part reptile, part mammal, with spikes running down its back—invented by a 19th-century Wisconsin lumberjack-turned-con-artist who claimed he'd slain one after it attacked a child.

Dawkins believes cultural memes have mutated into internet memes

The world's creations fall into two categories: those that look designed but whose appearance or function came about due to random mutation and natural selection, such as birds, and those whose designs and mutations are knowingly crafted, such as airplanes.

Each design detail on the US $1 bill has significance

The eye in the triangle floating above the pyramid, for instance, is “the Eye of Providence watching over and ensuring the endurance of the structure of the American government.” This article details every design choice’s significance on the dollar—and a few conspiracies around these choices as well.