Spotify's most-streamed albums to date

How Spotify creates niche genres

One of Spotify's most recognizable features is its playlists. The provider offers an endless stream of strangely titled mixes with names like "Hyperpop," "Phonk," and "Lorem," which suggest uniform genres and scenes despite featuring seemingly random assortments of artists and songs. This article unpacks why Spotify organizes its music in this way and how, unintentionally, the process erases organic movements that developed outside of the app.

Billboard began incorporating streaming in 2007

For nearly 50 years, the Billboard charts primarily relied on radio airplay and retail sales. But in 2007, the magazine began incorporating early streaming services AOL Music and Yahoo! Music into its methodology, and later worked with Spotify, YouTube, and other platforms. A single stream was not weighed as heavily as a purchase of a physical CD or vinyl record. Still, streaming’s impact became evident when songs with minimal radio airplay began climbing the charts, as seen with Baauer’s “Harlem Shake,” which did exceptionally well on YouTube.

Spotify took 18 years to reach profitability—and 70% of its revenue goes to rights holders.

Several major artists have embraced manipulating the Billboard charts

Billboard is supposed to be an accurate, objective representation of the country’s listening habits, but artists and their fans have discovered ways to manipulate the magazine’s methodology in order to push tracks to the top of the charts. In 2018, Taylor Swift rewarded fans for purchasing her album multiple times; in 2020, Justin Bieber reposted suggestions that fans repeatedly stream one of his songs while they sleep.

Inside the rise of focus music

Any casual YouTube or Spotify user has likely stumbled upon a playlist called "lo-fi beats to study and relax to" while searching for new music. Those "lo-fi beats" actually represent a growing genre of music called "focus music." Spotify, for instance. saw a 50% increase in listening time for focus playlists in its 2023 Wrapped report. This article explains why productivity tunes are on an upswing right now. Read it here.

The 30 most popular YouTubers

From music superstars like Justin Bieber and Taylor Swift to streamers like PewDiePie and MrBeast, the ranks of YouTube’s most-subscribed-to accounts includes a mix of everything from celebrities whose YouTube presence complements the rest of their persona to stars who made a name for themselves solely from the platform. This ranking from Search Engine Journal breaks down the 30 biggest YouTube accounts as of June 2004.

Billboard’s Hot 100 methodology is notoriously private

The magazine’s singles chart is based on on-demand streams (from platforms like Spotify), digital sales (from stores like iTunes), and radio airplay. Not all of those sources are weighted equally, though—sales are more important than airplay, and airplay is more significant than streams. In 2018, Billboard began weighing streams from premium subscriptions more heavily than free streams (like listening to a song on Pandora).

Spotify and AncestryDNA launched a genetic music playlist offering

The playlist offering in 2018 purported to make a unique playlist based on cultural inheritance. The service required users to link their account, select the top five ethnic regions from their AncestryDNA results, and then Spotify would create the playlist based on that data.

80 artists on their favorite Bob Dylan songs

Listen to any rock music from the past century and you’ll likely hear some trace of Dylan’s influence. This massive list, released back on Dylan’s 80th birthday, offers objective data to back that up. Its 80 participants include David Byrne, Michael McDonald, and dozens more. The best part? The article also includes a playlist, so you can listen to the songs while you read about their impact.

Browse over a century of issues of Billboard, the definitive music industry magazine, to trace nearly every American musical trend of the past century.

Explore the niche music genres, including 'Spanish synthpop' and 'South Dakota indie,' that Spotify uses to tag its music.

Blackpink are the most followed female group on Spotify

The widespread popularity of the four-piece girl group Blackpink has built a large community of fans—called Blink—and proven the success of unconventional marketing strategies. Instead of producing a wealth of content and new material, Blackpink releases albums slowly, building tension for their fans. During their musical breaks, the women continue to build on their icon status, working with luxury brands like Chanel or even guest-starring in major American TV shows like “The Idol.”

'The Life of a Showgirl' was Swift's 15th chart-topping album

That places her second on Billboard's all-time list, though streaming has significantly changed how "sales" are interpreted. Prior to the shift to digital music, Billboard's album chart relied solely on sales of physical units. Since 2014, the chart has also considered streams from services like Spotify, Apple Music and YouTube.

YouTube's 10 most viewed music videos of all time

YouTube arrived in 2005 with a short, innocuous video about the San Diego Zoo. Just 20 years later, it's one of the most popular websites and a go-to for countless music fans. This list of the site's most popular music videos analyzes how the videos hold up after reaching billions of views. The biggest takeaway? "Gangnam Style" is still a thrilling watch.

Taylor Swift is one of the most successful artists in the world

Few musicians are more popular (or more influential) than Taylor Swift. that's not a broad generalization. The data from this music-industry report backs it up. Luminate not only breaks down Swift’s titanic streaming numbers but also analyzes the strength of her fandom, which the publication considers indicative of “influence.”

The world's top streaming services (by subscriber count)

With almost 270 million paying users, Netflix is the dominant force in streaming entertainment. But after enjoying a first-mover advantage for years, competitors are beginning to catch up. Most notable is Amazon, which leverages its Prime subscriptions to bundle Prime Video, and has amassed an estimated 200 million users. See an updated tracker of the world's biggest platforms by audience.

The best jazz albums of all time

Diving into the history of jazz can be intimidating, but this list is a helpful guide, highlighting the best of the best, with titanic recordings from Louis Armstrong, Billie Holiday, Miles Davis, Dave Brubeck, Alice Coltrane, Oscar Peterson, and more.

The artists with the most No. 1 singles

Scoring a No. 1 single is a difficult task—less than 4% of the songs that have made Billboard's Hot 100 chart have ever reached the top spot. This list breaks down the most elite hitmakers in Billboard history, including the Supremes, Taylor Swift, and the Beatles, who released an incredible 20 No. 1 singles.

Traditional bands largely disappeared from the Billboard charts in the 21st century, mostly replaced by solo artists.

Streaming helped propel Bad Bunny to the top of the charts

For decades, labels believed Spanish-language artists had to sing in English to break into the mainstream. Metrics on YouTube and Spotify, though, have shown that listeners are interested in artists like Bad Bunny, who have intentionally made music in Spanish and have become immensely popular.

Taylor Swift was the first artist to occupy all of Billboard's Top 10

Swift's 2022 release "Midnights" led to an unprecedented feat: For the first time in Billboard history, the entire top 10 of the Hot 100 was occupied by the same artist. Two years later, "The Tortured Poets Department" would occupy the first 14 slots on the chart.

What to listen to if you want to focus

Have you ever put your headphones in, turned on your favorite playlist, and tuned out the rest of the world? That’s the power of music. It can improve your mood, reduce stress, and enhance focus. But what kind of music is best when working or studying? Check out this list for some suggestions.

The 100 best hip-hop albums of all time

Although it still sounds youthful, hip-hop reached middle age in 2023, reaching its 50th anniversary. This Pitchfork list of the genre's 100 best albums spans the entire history of the genre. Despite a few controversial picks, it's still worth a read, if only to dig back into some classics.

Explore a list of the best album covers of all time, featuring iconic covers by Pink Floyd, Cyndi Lauper, Nirvana, and more.

Taylor Swift is one of the world's most successful artists

Swift is one of the best-selling musicians of all time. She has sold more than 200 million records and won multiple Grammy Awards. Known for her storytelling and ability to reinvent her music, she’s expanded her career from country roots to global pop stardom.

In 2023 Taylor Swift made history having the most #1 albums of any female artist

Taylor Swift is as much a businesswoman and a marketer as she is a successful musician and performer, all of which has helped her become one of the biggest entertainment stars of the modern era.

Search set lists from more than 10 million live concerts, added and edited by fans

Taking cues from Wikipedia, this Setlist wiki allows fans and concertgoers to share which songs were actually played at live concerts, across genres. The database makes this niche information about what performers choose to play year-round available for the curious.

Some critics say comparing chart rankings across decades is meaningless

Although Billboard’s charts are presented as objective measures of a given song’s popularity, the company’s changing methodology (alongside changes in technology and listener habits) has made weighing chart success from different eras an imperfect science.

TikTok isn't factored into a song's rank on the Billboard charts, but it can have an impact

Billboard ranks a song's chart position based on its radio airplay, its physical sales, and its streaming numbers (across Spotify and other platforms), but doesn't include user-generated content, meaning it doesn't include TikTok videos. Keith Caulfield, Billboard's managing director of charts and data operations, notes that TikTok still has an impact, though, because listeners will often stream the app's most popular songs on other platforms.

Country's sound continues to evolve

Country music is having a moment. In 2023, it saw the biggest growth in market share of any genre—up nearly 22%. This overview traces country’s rise from Appalachian folk roots to its current pop, rock, and hip-hop-infused wave, with artists like Beyoncé and Post Malone joining the mix.

One writer traces the evolution of a Billboard chart over 25 years

Billboard introduced its Modern Rock Tracks chart in 1988, looking to capture the rising popularity of acts like the Cure, REM, and U2. Music writer and Billboard obsessive Chris Molanphy traces the chart from his earliest days through grunge, alternative, and corporate eras, demonstrating just how much taste changes over time.

Type the name of an artist you like and find your new favorite band with this music map of taste.

Despite the popularity of podcasts, most US adults still listen to radio

A 2026 survey found that 84% of adults aged 25-64 report listening to the radio weekly. That's more than double the number of those who listen to podcasts.

Explore a list of the 40 best obscure albums of the past 40 years, featuring lost classics from Talk Talk, King Sunny Ade, Linda Ronstadt, and more.

The most popular American baby names by decade

In 1998, the Social Security Administration began ranking the top 1,000 most common first names for each year dating back to 1880. While that list has since been whittled down, Americans can still gain insight into the trending names of the decade. Whether it’s just for curiosity or to avoid more common choices, check out this list of popular names from the past century.

Google reveals the top searches of 2023

Google Search remains the world's most popular online search engine, and the tech behemoth reveals the most common searches from at the end of every year. See global as well as more local trends in most common searches for people, films, and more.

The album of the year award is the most prestigious Grammy

The Big Four awards—song of the year, album of the year, record of the year, and best new artist—are the only Grammy categories that are genre-agnostic. Some people are confused by the difference between awards, especially song and record. The record of the year primarily honors the performing artist. Song of the year honors the songwriter. (Some users may experience a paywall.)

Although no longer the dominant format, CDs are increasingly popular with younger people.

A comprehensive list of the best Bob Dylan covers

Bob Dylan’s songwriting quickly became part of the great American songbook, thanks in large part to many major artists of the '60s popularizing their own versions of his songs. As this list proves, though, that tradition continued all the way to today. Learn about essential covers of Dylan songs by Adele, Guns N’ Roses, The White Stripes, and others.

Superfans of K-pop group BTS gamed the Billboard chart

In 2021, the boy band scored a number one hit with “Butter,” its second English-language track. As Stereogum writer Tom Breihan points out, though, it rose to the top of the charts without actually being the most popular song in the country. Other songs were considerably more popular on streaming platforms, but BTS’ hyperdevoted fanbase realized that purchasing digital downloads weighed more heavily in Billboard’s methodology. Recognizing an opportunity, BTS dropped the price of a download to 69 cents, securing their place on the top of the charts.

YouTube no longer provides data to Billboard

Billboard began using data from YouTube in 2013, tracking the platform’s most popular songs as it became a hub for listeners. That relationship ended in January 2026, when YouTube announced it was ending the partnership, citing a disagreement over how Billboard weighted premium users more heavily than free users.

The best grunge albums of the 1990s

The best way to understand the music is to immerse yourself in it. This list compiles the definitive albums from the subgenre's peak period, featuring records from the big names associated with the scene (such as Nirvana, Pearl Jam, and Soundgarden) alongside less obvious picks that released grunge-adjacent classics (including Sonic Youth, Smashing Pumpkins, and PJ Harvey).

Explore an interactive history of Google search trends

This interactive allows users to browse for the most searched topics on Google Search since 1999 and provides noteworthy statistics. Topics are sorted by categories, including athletes, movies, reality TV, dog breeds, and sauces.

Viral pop artists create systems of participation, not just music

Musicologist (and Swift expert) Paula Clare Harper weighs in on the factors that make music go viral. Tracks designed for shareability that feed well into content algorithms on streaming platforms are able to grow in popularity, with traditional human gatekeepers sidelined.

Explore a critics' list of the 100 best songs of the 1960s, featuring records by the Beach Boys, the Ronettes, Miles Davis, and more.

Drake has more top-five Hot 100 hits than any other artist

In 2022, the rapper’s collaboration with DJ Khaled and Lil Baby, “Staying Alive,” reached the number five slot on the Billboard Hot 100 chart. That was his 30th track to reach the top five, surpassing the Beatles’ record of 29, which they achieved in 1970 with “The Long and Winding Road.”

Charting the most popular email providers since 1997

The email is the most stable feature of the Internet; a rare digital product that changed little over the decades. Nonetheless, the major email service providers have vastly shifted. Watch this time-based chart which shows the number of users of the top 10 email providers since 1997, and see how totally nonexistent Gmail skyrockets to dominance by today.

Mariah Carey's 'All I Want for Christmas Is You' is the longest-running No. 1 single

In 2025, the 1994 track spent 20 weeks atop Billboard’s Hot 100 chart. The song has been a popular Christmas number since its release, but streaming has elevated it to a perennial chart-topper: Every time someone plays the song on a service like Spotify (something that’s likely to happen every holiday season), they’re effectively casting a vote for it to hit the chart.

In 2025, 'Walk My Walk' by Breaking Rust, an AI-generated artist, topped a Billboard country chart.

Prince had an eclectic range of influences

Early in his career, Prince would sometimes claim in interviews that he didn't listen to much music outside of his own. In later years, he'd admit that was a lie born out of arrogance. In reality, he listened to a wide array of artists, with great admiration for people like the Cocteau Twins, D'Angelo, Led Zeppelin, Joni Mitchell, Miles Davis, De La Soul, and many others. This survey of his career's interviews collects all those mentions of other artists, creating a fascinating database of the music that inspired Prince.