Some say soaps have been replaced by reality TV

Soap operas are significantly less popular now than in past decades, though that might be due to a genre classification problem rather than declining viewership.

How soap operas are being reimagined for the smartphone

Apps like ReelShort, FlickReels, and DramaBox purport to offer "micro dramas," but they strongly resemble soap operas, with serial melodramas about romance and murder. This NPR piece unpacks the trend, highlighting why this new format appeals to demographics that never connected with daytime soaps.

The adoption of modern appliances led to the soap opera's rise

Soaps grew more popular as they transitioned to television in the 1950s. At the same time, the adoption of modern appliances like the automatic dishwasher and the clothes dryer offered housewives more free time, which soaps could now occupy. By 1970, CBS, NBC, and ABC were airing 18 daytime soaps.

Soap operas are long-form, serialized melodramas

The genre was historically aimed at housewives, and its storylines often involve romantic entanglements and family dynamics that transpired over many years. Media scholar Robert J. Thompson called the soap opera “arguably the most unique contribution that broadcasting has made to the art of storytelling.”

Soaps often rely on cliffhangers, along with many other tropes

The shows are written to encourage viewers to tune in for the next episode, so they often withhold resolutions for as long as possible. This has become a recognizable trait, or a trope, for the genre. Much like other narrative genres, soap operas intentionally embrace tropes rather than avoid them.

Soaps often air every day, leading to frantic production schedules

Unlike more typical primetime or streaming shows, soap operas often air every weekday. That means writers and actors often work every day to complete a new episode, making for a grueling schedule. It also explains why some of the dialogue and performances might seem a bit off-the-cuff.

The OJ Simpson case interrupted soaps’ daytime dominance, changing the genre

OJ Simpson's 1995 murder trial was broadcast for months, bumping soap operas from the airwaves. Fittingly, the trial provided the same salacious story lines, compelling characters, and open-ended narratives that soaps offered viewers. The key difference, of course, was that the Simpson trial was real life.

In recent years, Netflix has shifted away from scripted originals toward low-cost reality programming.

Soap operas earned their name thanks to the sponsorships of soap brands

Many early 20th-century radio programs for women were sponsored by brands that introduced each new episode. Because these dramas were aimed at women, many of their sponsors were for household products, like soap. The association led some to refer to the shows as "soap operas," a title that stuck.

Telenovelas are Latin American takes on the soap opera

Telenovelas share much with American soap operas, with storylines about romantic affairs, deceitful family members, and vengeful villains. However, the key difference is that they are confined to 120 to 180 episodes, while a traditional soap opera is written as an open-ended narrative, allowing it to go on for decades.

Is streaming the new novel?

Ever since the rise of “prestige television” in the early 2000s, critics and viewers alike have argued that TV has replaced the novel by becoming the most significant storytelling medium, citing the cultural importance of shows like “The Sopranos,” “The Wire,” and “Succession.” This essay notes that streaming has strengthened that argument, turning episodes into chapters, and explains why this has been bad for storytelling in both forms.

Soaps launched the careers of countless Hollywood A-listers

Soap operas may not be considered high culture, but many actors who would go on to win television and film’s highest honors got their start with soaps. That includes Julianne Moore (“As the World Turns”), Morgan Freeman (“Another World”), Leonardo DiCaprio (“Santa Barbara”), and Michael B. Jordan (“All My Children”).

Soap operas were especially popular in the '70s and '80s

Shows like "As the World Turns" and "Love of Life" attracted tens of millions of viewers and had many high-profile fans, including Andy Warhol, Sammy Davis Jr. and Supreme Court Justice Thurgood Marshall. This Time cover story from 1976 explores the pop culture phenomenon.

'These Are My Children' was TV's first soap

The Irna Phillips production featured many of the same themes as radio soaps. The key difference was that the low-paid actors now no longer had scripts in front of them, leading to some wooden performances and flubbed lines. Reviews at the time were rather negative, highlighting the melodramatic plots and overly expository dialogue. The show ran for less than two months.

Telenovelas evolved alongside technology

Like soap operas, telenovelas began as radio programs and then transitioned to television as the medium became widely available in Latin American countries.

More than half of Americans polled prefer rewatching comedies to other genres

Although streamers and networks are producing fewer sitcoms than ever before, they still have a large audience. About 59.1% of Americans polled by YouGov in a 2023 survey said "Comedy" was their favorite genre to rewatch.

'Love on the Spectrum,' a popular Netflix reality show, is following people on the autism spectrum as they navigate romantic relationships

This is one of Netflix's biggest shows, something this podcast says is due partly to the fact that the series both scratches the itch for people who enjoy reality dating viewing and the program is conducted in a nonexploitative, sensitive way that makes viewers truly want the best for the people navigating these situations.

‘Twin Peaks’ was David Lynch’s ode to the soap opera

In the 1980s, David Lynch was primarily known as the director of art films like “Eraserhead” and “Blue Velvet.” But “Twin Peaks,” his primetime ABC show with writer Mark Frost, was a take on the soap opera, leaning into the genre’s tropes: stilted dialogue, affairs, missing person, and melodrama.

How musical guests disappeared from late night TV

The late-night landscape has changed dramatically in the past five years, with the most visible difference being a severe lack of music. This writer set out to learn why that is—and what it means for audiences and artists alike.

Opera melodies from centuries ago still appear in TV and movies today

Even if you haven't witnessed an 18th century opera, you've likely heard melodies from one in modern media like “Apocalypse Now” and “Sesame Street.” Today, sports events, movies, and television feature operatic melodies even over a century after they were written.

Breaking down what makes HBO different

The network took an early gamble on longer episodes and more complicated narratives than a standard television drama. That paid off and, in the process, created what we now consider "prestige TV."

Many reality TV show prizes have been diluted by inflation, as prize money hasn't increased for many of these competitions in decades.

HBO's success inspired Showtime, AMC, Netflix, and more

HBO’s success in the early 21st century bred plenty of imitators, who were now more willing to embrace darker, more challenging series like “Weeds,” “Mad Men,” “Breaking Bad,” and “House of Cards.”

The internet has changed how fans understand wrestling

Maintaining the illusion of professional wrestling—or kayfabe—was once considered the most important aspect of running a successful promotion. That’s changed over time, with wrestling’s most serious fans growing as interested in the stories behind the scenes as they are in the matches taking place in the ring.

Existential dread still informs popular comedies

Although the Theater of the Absurd was primarily a 20th-century trend, a similar kind of existentialist-minded comedy still exists in popular culture. Films like “Everything Everywhere All At Once” and television shows like “BoJack Horseman” tackle the same issues that existentialist thinkers like Sartre, Beauvoir, and Camus explored, transforming those profound questions into thought-provoking and crowd-pleasing works of comedy.

HBO is credited for the rise of ‘prestige television’

“Prestige television,” sometimes referred to as “the golden age of TV,” is a critical term for serious, darker, auteur-driven television from the late 1990s through the 2020s. HBO shows are often cited as examples of this style, with “The Sopranos” evolving the style and developing a model for the form.

'The Sopranos' is often seen as the start of 'prestige television'

HBO’s The Sopranos followed New Jersey mob boss Tony Soprano as he struggled to balance his violent criminal life with his personal and family issues. Its blend of crime drama, pitch-perfect comedy, and intergenerational family dynamics made for a complex show not easily reduced to typical genre tags.

'The Larry Sanders Show' redefined the American sitcom by removing audience laughter, a move that seemed counterintuitive for a television comedy.

The quiz show scandals eroded trust in the media

Many viewers were attracted to the shows because they were filled with real people winning real money. After it was exposed that “Dotto,” “Twenty-One,” “The $64,000 Question,” and others had been fixed, the genre struggled to regain viewers’ trust. The government intervened, too: President Eisenhower called the shows’ deception “a terrible thing to do to the American people” and Congress amended the Communications Act in 1960, explicitly outlawing fraudulent game shows.

Following the scandals, CBS briefly banned canned laughter

The network was looking to correct the public perception that its programming was fraudulent, so it banned laugh tracks and fake applause from its broadcasts. The policy didn’t last long; within a few years, sitcoms were regularly “sweetened” with the sound effects.

Professional wrestling may be scripted, but it's not 'fake'

At its core, pro wrestling offers viewers an entertaining spectacle that may be scripted but is far from being “fake.” The athletes who compete in the WWE and other organizations still complete impressive feats of strength and put their bodies on the line every time they step in the ring.

Irna Phillips is the ‘the queen of the soaps’

She was responsible for “Painted Dreams,” the first radio soap, as well as “These Are My Children,” the first to appear on television. Later, she launched the shows “Guiding Light,” “As the World Turns,” and “Another World.”

The history of soap and how it forms bathtub scum and white spots in old oil paintings

Soap has been produced since at least 2,200 BCE via a chemical reaction between fats or oils and a base. This creates salts that act as molecular bridges, helping water lift dirt and grease from surfaces. The same chemistry produces scum when metals in hard water bind to soap molecules, as well as white spots in paintings when metal ions in pigments react with fatty acids in the oil binder.

The American 'Who Wants to Be a Millionaire?' redefined the quiz show

The show was already a success in the United Kingdom when it was adapted for the US to boost ratings during 1999’s “sweeps week,” a pivotal time for television ratings. The show worked, thanks to a charismatic host in Regis Philbin and the high stakes of a big cash prize. That combination would be replicated with great success in reality competition shows, such as “American Idol,” which would follow.

A 1980s soap opera helped popularize Napa Valley, broadcasting the idyllic wine country to millions of American viewers every week.

HBO Max's 'The Pitt' has found success with an old-school, broadcast-TV production model that harkens back to weekly dramas that mostly disappeared during the streaming era.

Why romantasy is so popular on social media

Much of romantasy's success is thanks to social media, especially TikTok, where posts tagged as #BookTok or #Romantasy often propel titles to mainstream popularity. This deep dive into the trend interviews fans and marketers to explain why the genre's steamy content does so well online.

'Sex and the City' changed the way single women were portrayed on TV

After debuting in 1998, the comedy ran for six seasons on HBO, offering a frank take on the lives of well-to-do single women. Critics argue the show established a model for other shows to follow, including those that aired on HBO, like "Girls" and "Insecure." (Some users may experience a paywall.)

True crime fans can sometimes disregard the real people and trauma behind cases

True crime content has become a social gathering place. In addition to content generated by creators, consumer-driven true crime spaces have blossomed on social media. In these spaces, consumers track developments and share theories as if criminal cases are sports. Citizen sleuths can sometimes inspire new leads but often add to survivors' suffering and sling speculation that can clog tip lines and hit innocent bystanders.

HBO is known for its adventurous original series

The premium network is known for groundbreaking shows like “The Sopranos,” “Sex and the City,” “The Wire,” “Game of Thrones,” Succession,” and more. Unlike traditional broadcast television, HBO shows were not bound by strict time limits, advertising, or FCC regulations, allowing for more creative freedom.

'Twenty-One' producers presented fabricated narratives as reality

Producers of “Twenty-One,” which featured two contestants competing from separate isolation booths, knew the quiz show format could use storytelling in the same way that any fictional program could. They found a perfect narrative in the matchup between Charles Van Doren, an all-American Columbia University instructor, and Herb Stempel, an arrogant Queens native. Stempel intentionally lost the game, pretending not to know the answer to a question about his favorite movie, “Marty.”

The first nationally broadcast soap opera was 'Clara, Lu, 'n Em'

The show first aired in Chicago in 1930, but was then picked up by NBC and broadcast across the country in 1931. The show followed three women who lived in the same duplex. Listen to a 1934 episode below, including the preshow's soap-centric advertising.

Why cartoons are an ideal form for satire

For decades, TV shows like "The Simpsons" and "South Park" have satirized American culture and politics. Satire thrives on hyperbole, and cartoonists' ability to render the world in any way they choose allows for more elevated critiques.

9 billion voice notes are sent every day

The recorded voice note has come to replace a regular phone call conversation for some. Observers suggest the monological nature of the voice note corrodes the benefits of real-life interactions.

The 'second screen' effect has realigned the writing for Netflix's original shows

As more subscribers put Netflix on in the background, the company has encouraged more expositional dialogue in its original scripts. Filmmaker Justine Bateman claims the streamer doesn't "want anything on your show to distract [viewers] from their primary screen."

Do people really look younger than they used to?

Why do people today look younger than they used to? From style to science, there are 3 surprising reasons we age differently now.

The best cult TV shows

Before the streaming era, television shows lived and died by their weekly ratings. That led to early cancellations for several well-regarded shows, like "Freaks and Geeks," "Party Down," and "Veronica Mars." Thanks to DVD boxsets and streaming, the shows often became cult classics long after they were taken off the air.

A former financial crime investigator says Hollywood has done a pretty good job depicting money laundering

A former financial crime investigator says "Narcos" and "Ozark" have pretty realistic scenes, but other well-known financial crime depictions like "The Wolf of Wall Street" are off base. Some of the main inconsistencies include overly dramatic gunfights and unrealistic cash amounts.

When bleach comes into contact with oily skin, it forms soap—the combination of an alkaline, non-acidic substance with a fat.

YouTube occupies more US screen time than Netflix

As consumers continue to shift their viewing activity away from traditional cable and broadcast TV, they’re spending an increasing amount of time streaming content, much of it on YouTube. In fact, Nielsen data from August 2025, shows that YouTube accounted for 13.1% of US screen time, compared to Netflix’s 8.7%.