1985's inaugural Wrestlemania turned pro wrestling into a pop culture phenomenon

Vince McMahon turned wrestling into a consolidated, national enterprise

In 1982, Vince McMahon purchased the World Wrestling Federation, which would later be renamed World Wrestling Entertainment, and quickly wiped out the WWE’s smaller regional promotions. By the late 1990s, he minted superstars like Chyna, Dwayne “The Rock” Johnson, and “Stone Cold” Steve Austin.

Wrestling's superstars are capable of electric 'promos'

One convention of pro wrestling is the “promo”—a televised interview that allows wrestlers to develop their personas and articulate their characters’ motivations. The “Macho Man” Randy Savage is arguably the best to ever cut a promo, with his gravelly voice, memorable catchphrases and hilarious non-sequiturs making for great television.

In 1996, 'The Curtain Call' changed fans' understanding of wrestling

Maintaining kayfabe, or the fiction of the professional wrestling universe, was a long-held tradition in the industry. That changed in 1996, when four WWE wrestlers broke character after a match at Madison Square Garden in an event later dubbed "The Curtain Call." This podcast breaks down the historical aftershocks.

McMahon made WWE more graphic to compete with other outfits

In 1997, Vince McMahon ushered in a new era for the WWF, one that would later called the “Attitude Era.” In this clip, McMahon explicitly tells viewers what they can expect moving forward and shows how he thinks about his organization, mentioning Jerry Springer, soap operas and "Seinfeld."

Michael Jackson's halftime show created the modern Super Bowl spectacle

In 1993, Michael Jackson's Super Bowl halftime performance prompted the NFL to extend the break and reimagine it as a must-watch event. It is widely regarded as the first modern halftime show built around a global superstar.

The internet has changed how fans understand wrestling

Maintaining the illusion of professional wrestling—or kayfabe—was once considered the most important aspect of running a successful promotion. That’s changed over time, with wrestling’s most serious fans growing as interested in the stories behind the scenes as they are in the matches taking place in the ring.

The Gold Dust Trio brought spectacle to wrestling

In the early 1900s, as wrestling gained in popularity on the carnival circuit, keeping the audience’s attention became an issue. The Gold Dust Trio—Billy Sandlow, Ed “The Strangler” Lewis, and Joseph “Toots” Mondt—revolutionized things by integrating boxing, theater, and Greco-Roman wrestling in a hybrid called “Slam Bang Western Style Wrestling.”

1984's 'Born in the USA' was a sensation, due in part to its music videos

The album was Springsteen's most pop-focused, with blaring synths and a pumping backbeat. It was a pop culture sensation, with five singles that reached the top 10, a massive arena tour, and several iconic music videos coinciding with MTV's rise. The record would eventually become one of the best-selling albums of all time.

Professional wrestling's lexicon comes from the carnival world, where the spectacle began.

Gorgeous George was American pro wrestling's first superstar

George owed his popularity to the in-ring persona he created: a haughty, pretentious Anglophile who couldn't believe he had to stoop to fight his opponents. This 1950s film, taken from the "Wrestling From Hollywood" show that popularized professional wrestling in the US, perfectly illustrates what made this "heel" so compelling.

The woman who made the Met Gala a pop culture phenomenon

The Met Gala began in 1948 to raise money for the Metropolitan Museum of Art's fashion collection. But its current incarnation as an over-the-top media spectacle began with former Vogue editor Diana Vreeland, who shifted the event from a stuffy, high society fair into a celebrity-focused event aimed at garnering publicity. This history of the event and Vreeland’s influence explores how she made that happen.

Vince McMahon told the NJ State Senate that wrestling was scripted

In 1989, Vince and Linda McMahon testified under oath that professional wrestling was scripted, a move viewed as a cardinal sin. Had the heads of the organization just broken kayfabe? Maybe, but it was also a savvy political move to avoid the oversight of state athletic commissions.

Professional wrestling may be scripted, but it's not 'fake'

At its core, pro wrestling offers viewers an entertaining spectacle that may be scripted but is far from being “fake.” The athletes who compete in the WWE and other organizations still complete impressive feats of strength and put their bodies on the line every time they step in the ring.

A 1973 ad is credited with accelerating the Super Bowl advertising craze

The Super Bowl’s history as an advertising phenomenon began in earnest during the 1970s. In 1973, for instance, Joe Namath and Farrah Fawcett starred in Noxzema’s “Cream Your Face” ad, which Smithsonian Magazine says helped establish the game “as an event for advertisers.” Read this article to learn more about how the Super Bowl became advertising’s, well, Super Bowl.

Soap operas were especially popular in the '70s and '80s

Shows like "As the World Turns" and "Love of Life" attracted tens of millions of viewers and had many high-profile fans, including Andy Warhol, Sammy Davis Jr. and Supreme Court Justice Thurgood Marshall. This Time cover story from 1976 explores the pop culture phenomenon.

Modern pro wrestling evolved from catch wrestling

Professional wrestling might be scripted, but its roots can be found in a competitive form that became popular in 19th-century England. Catch wrestling, or catch-as-catch-can, became popular among members of Lancashire’s working class. By the early 20th century, it was its own Olympic sport.

100 years of NFL history in under four minutes

Founded in 1920 in Canton, Ohio, professional football has grown into the premiere sport in the US. Generating more than $20B annually, the NFL gained significant popularity after merging with the American Football League in 1970, a move which among other things established the Super Bowl.

The Beatles' appearance on 'The Ed Sullivan Show' in 1964 launched Beatlemania in the US after the band struggled to break through to American audiences.

Billie Jean King's victory at the 'Battle of the Sexes' drew over 90 million viewers

After Bobby Riggs trounced No. 2-ranked Margaret Court in the first Battle of the Sexes, he challenged superstar Billie Jean King to a match. King beat Bobby Riggs in a match at the Astrodome, which drew 90 million viewers worldwide, leading to the WTA's first TV deal in 1975. Using historic photos, this Sports Illustrated story dives into the spectacle surrounding the event, why King agreed this time, and the impact the match had on King, as well as the future of women's tennis as a whole.

The first Super Bowl halftime show featured marching bands and two men on jetpacks

At Super Bowl I, the halftime show featured college marching bands, a rifle drill team, and two performers flying jetpacks, in an era before music stars and spectacle defined the break.

Philosopher Roland Barthes loved wrestling

In his essay "The World of Wrestling," French philosopher/literary theorist Roland Barthes analyzes the "Human Comedy" of professional wrestling, arguing the form is a legitimate dramatic genre.

Vince McMahon played a villain in the ring—and was accused of abuse outside it

During his reign, Vince McMahon integrated himself into the organization's fictional universe as the ultimate "heel," or villain. By the 2020s, sexual assault and sex trafficking allegations suggested McMahon's persona wasn't all that different from reality.

The 1968 'Game of the Century' turned college sports into prime-time TV

The 1968 NCAA men's championship was the first game broadcast live in prime time. It met the moment, offering a legendary rematch between UCLA (led by a young Kareem Abdul-Jabbar) and Houston (led by standout center Elvin Hayes). This retrospective breaks down what made the game such a successful spectacle and how it transformed the market for all college athletics.

Watch James Brown perform several songs in 1964 during one of rock 'n' roll's most legendary sets.

Wrestlers maintain the illusion of a fictional narrative through 'kayfabe'

Outsiders are often confused by wrestling fans’ emotional investment in predetermined matches. After all, how can you be invested in a scripted sport? That question misses a key component of fans' love for pro wrestling. They suspend their disbelief in the same way that readers of novels do.

In the '90s, country aimed for stadiums

While the early 1900s built the template for country music as a genre, the 1990s pushed the music into the mainstream, setting the course for country’s modern ubiquity. Artists like Garth Brooks and Shania Twain pushed against the genre’s orthodoxy, turning the music into blockbuster entertainment with a pop sheen.

A 1981 wedding on 'General Hospital' drew 30 million viewers.

Beyoncé's 2018 headlining set is among the festival's most famous

The singer's admirers dubbed the performance "Beychella"—which included a full marching band and a reunited Destiny's Child. It was a symbol-laden commentary on the significance of Beyoncé's status as the first Black woman to headline the festival.

Andy Warhol’s 'Exploding Plastic Inevitable' shows were multimedia performance art

If you wandered into one of Andy Warhol’s "Exploding Plastic Inevitable" events in the 1960s, you might have encountered a Velvet Underground performance, go-go dancers, strobe lights, guerrilla filmmakers asking very personal questions, and mimes. Warhol was on the cutting edge of many art forms, and performance art was no exception.

Listen to the history of the Super Bowl halftime show

This two-part podcast traces the halftime show's evolution from early marching band performances to star-driven productions, beginning with Michael Jackson's 1993 performance, and explains how it became one of the most influential music stages of the year.

Watch Bill Haley bring rock 'n' roll to mainstream America with his first performance on 'The Ed Sullivan Show.'

Andy Warhol, explained

Andy Warhol wasn't just an artist—he was a cultural force. From his early days working as a New York illustrator to managing The Velvet Underground and creating experimental films, Warhol blurred the line between art and commerce, leaving a legacy that changed pop culture forever.

The 2017 Women's March was one of the largest protests in the Mall's history

Held the day after Donald Trump's inauguration, the 2017 Women's March drew an estimated 470,000 to 500,000 people to Washington, DC, and 3 million to 5 million nationwide. It is widely regarded as the largest single-day protest in US history.

The moment Bill Gates and the Rock announced the original Xbox at CES 2001

At CES 2001, Bill Gates and Dwayne “The Rock” Johnson took the stage to unveil the original Xbox. This memorable moment marked Microsoft’s entry into gaming and set the tone for its console brand.

Television transformed college football into a national spectacle

The rise of televised games in the mid-20th century expanded college football’s reach far beyond campus stadiums—turning regional rivalries into national events, boosting revenue, and cementing the sport as a Saturday tradition across the country.

MoMA hosted 1962's 'Symposium on Pop Art,' which made the term 'pop art' official

MoMA's history with pop art and its conceptual roots extends to its early origins, and its collection of works includes iconic works like Warhol's "Campbell's Soup Cans" and Lichtenstein's "Drowning Girl."

Over time, the World Cup became a TV powerhouse, generating massive revenue from broadcast rights and ad placements.

Super Bowl halftime shows reliably drive massive music sales spikes

Since Michael Jackson’s 1993 performance, halftime headliners have seen major increases in sales and streams—from Prince to Lady Gaga. Kendrick Lamar’s 2025 show was no exception, as it was the most-watched halftime performance on record.

Lucha libre is Mexico's high-flying spin on pro wrestling

Lucha libre, a Mexican style of professional wrestling that roughly translates to “free fighting,” shares some common characteristics with the American style, though it’s a genre in and of itself, with high-flying acrobatics, masked wrestlers and longstanding traditions.

Revisit 10 iconic moments from the Women's World Cup

The Women's World Cup was inaugurated over 60 years after the men's, but it has kept pace with its production of iconic moments. Revisit the player revolts, sports bras, shocking referee decisions, and more that comprise the top moments in Women’s...

The first Super Bowl didn't sell out—and the Packers won in a rout

Played on January 15, 1967, as the AFL-NFL World Championship Game, Super Bowl I failed to sell out the Los Angeles Coliseum as Vince Lombardi's Green Bay defeated Kansas City 35-10.

Andy Warhol's presence continues to persist in pop culture

Warhol produced iconic album art for The Rolling Stones and The Velvet Underground. He also inspired rappers Jay-Z and Tyler, the Creator. Warhol’s immense influence on art and pop culture elevated him to celebrity status, and his identity and style continue to be referenced in sometimes unexpected corners of cultural consciousness.

The story behind the greatest outburst in sports history

It's a line that's still perplexing all these years later: "Who do you think you are? I am!" Those words were uttered by Pete Weber, an iconic bowler who was somewhere between John McEnroe and Happy Gilmore. This oral history from the Ringer provides some context for the bizarre insult and a backstory that turns what appears to be a non sequitur into a triumphant celebration.

The 100 most significant sports moments between 2000 and 2025

This list ranks the 100 most significant sports moments of the first 25 years of the 21st century. The editors compiled the collection based on a list of factors, including the "collective joy" factor, whether it made you curse in disbelief, and how much it transcended the sport and entered the broader culture. The top moment: The improbable "helmet catch" during the Super Bowl in 2008.

Live Aid featured 16 hours of live music across two continents

The 1985 benefit concerts took place in London and Philadelphia, and performances from both locations were televised simultaneously.

Watch a clip from the 1980 NFL Draft, the first to be broadcast on ESPN

ESPN broadcast the 1980 NFL Draft from the New York Sheraton Hotel's grand ballroom. This decision transformed the Draft from a closed, industry-only event into the nationally televised spectacle it is today, drawing over 13 million viewers annually.

Comic-Con began in 1970 in the basement of a San Diego hotel, with just a handful of comic book enthusiasts sharing their wares.

See a ranking of the most iconic Super Bowl advertisements ever aired

The list highlights ads that reshaped Super Bowl advertising, including Snickers' Betty White spot, Budweiser's endlessly quoted "Whassup," and Wendy's "Where's the beef," showing how commercials became as memorable as the game itself.

'Super Mario Bros.' was released in 1985

The game was designed by Shigeru Miyamoto and Takashi Tezuka and published by Nintendo in Japan and North America in 1985. It’s seen as a landmark in the history of video games and minted the Mario character as a pop culture icon.

The game turned Mario into a pop culture icon

The character has appeared in over 200 games and has had his own movies, television shows, and other kinds of entertainment.