The evolving industry of flowers

How a cut flower goes from a Colombian farm to a US vase in under 72 hours

The flower industry operates a complex logistical relay to move flowers to distant markets. Blooms are harvested before opening, chilled immediately, auctioned, and air-freighted to retailers before they are fully in bloom.

In 2024, Americans bought over $7B of cut flowers

That's more than any other country in the world. Most of the flowers Americans purchase are imported, creating an economy that's both booming and reliant on dwindling natural resources.

The world's weirdest flowers

We mostly marvel at the beauty of flowers, but some kinds of flowers are incredibly weird. This video highlights 15 of the world's strangest flowers, from the massive Titan Arum to the rare Lady Slipper Orchid.

An eye-opening interactive journey into the global drug trade

POPPY Interactive reveals how drug money destabilizes entire countries, fuels global conflicts, and allows a worldwide illegal economy to grow. Navigating the site involves diving into three major routes—the Northern Route, the Balkan Route, and...

How flowering plants took over the world

Flowering plants are relatively young in the evolutionary scheme of things, only arriving after the dinosaurs had already been wiped out. Their evolution has long puzzled scientists, but recent research indicates their success is due to smaller,...

Flowers have been around for 123 million years

Fossilized pollen grains reveal that flowering plants have existed on Earth for 123 million years, and their emergence considerably enriched the planet's biological diversity. They may also have been more widespread than initially thought—prior assumptions were that the eudicots, the first flowering plants, appeared 121 million years ago.

Tulips were once viewed as alternative investments in Holland

In the 1600s, during a period of relative wealth for the Dutch after they gained their independence from Spain, some started collecting rare flower bulbs that created speckled and striped tulips.

In Amsterdam, planting organic flowers has increased native bee diversity by 45%

The citywide effort is an example of rethinking conventional agricultural methods, which rely on monocropping and heavy chemical use. Cover crops—plants grown to suppress weeds, prevent erosion, and attract pollinators rather than to be harvested—have also shown environmental benefits, despite not being sold for profit.

The science (and scams) behind essential oils

Essential oils are a big business, with industry estimates pegging its market size at $10B last year—a number expected to double by 2030. These distilled plant compounds have a long history of both legitimate and exaggerated uses, and many marketed oils are, as the author of this long read claims, just selling wish fulfillment. Revisit some of the history and contemporary use of essential oils with this piece.

'Tulip mania,' the 1630s Dutch craze where rare bulbs were briefly traded like luxury assets, may have been the first financial bubble—and it still shapes markets today.

Colombia exported 35,000 tons of greens for Valentine's Day bouquets in 2025

The country is home to the green foliage that pads out Valentine's Day bouquets. Over 70% of the country's Valentine's Day exports (an operation that includes 500 flights) went to the United States. Environmental activists warn that the large-scale cultivation is harming a fragile ecosystem.

Mapping the origins of the world's crops

Food has evolved alongside humanity, and through globalized trade, much of the world can enjoy foods once isolated to one region. Examine where your favorite foods originated from and see how diet differs across cultures with these interactive...

Christmas trees are a $6B global industry

In the US, the real tree industry is valued at $2B, the reflection of nearly 30 million trees sold annually at an average profit of about $10 per tree. While each tree takes about 8 years to mature, their artificial counterparts can be made much more quickly, mostly in China, valued at over $1B as of 2020.

A map of global drug trafficking

The worldwide illegal drug trade continues to flourish. Accounting for almost 1% of the world’s financial revenue, the cocaine trade alone boasts an annual turnover of an estimated $85 billion. This infographic, from Around the World: An Atlas for...

The wedding industry is a roughly $200B global market

That market is shaped by both tradition and commercial influence. In the US, couples spend an average of $35K on a wedding, while Indian weddings range from $5K to more than $100K. Despite rising costs, weddings remain a deeply emotional tradition, celebrating love and human connection.

About one-third of the world's food supply depends on pollinators like bees, butterflies, and bats to transfer pollen between flowers, which use bright colors, scents, and nectar to attract them.

From flowers to venues, seemingly everything gets a price markup when it's for a wedding

At the start of this video, a venue gives two people drastically different prices for what seems like essentially the same service: a family gathering and a wedding. These price differentials feel so ubiquitous across the wedding industry—and experts attribute this to quality of services for weddings versus other, more casual events. Learn more by watching this video.

Visualizing the world's food supply chains

The world's food supply chain is complex and lopsided, with much of the world's nutrient-rich food ending up in Europe and North America. This visualization illustrates the paths our food takes around the world, from starchy vegetables in...

Visualize the global supply chain of medicine, which may begin with basic research in the US, but outsource intermediate steps.

Wedding photographers and other vendors have tailored their services to social media in recent years

In this podcast interview with Xochitl Gonzalez—a former luxury wedding planner who wrote the viral The Fake Poor Bride article in 2023—you'll learn a lot about how the wedding-industrial complex has evolved over the past few years and how modern additions, such as the rise of wedding styling services for "wedding weeks," have driven costs up.

Photographer captures glowing flowers in ultraviolet light

Debora Lombardi utilizes ultraviolet light to reveal unseen colors in flowers, re-shaping their natural beauty. Beginning during the lockdown of March 2020, Lombardi's experimentation evolved, culminating in a series recognized by the World Photography Organization. Her work highlights vibrant purples, blues, and yellows, transforming flowers into surreal, otherworldly specimens by exposing them to UV light in her Italy-based studio.

How the world produces food, in drone photos

Drone photographer George Steinmetz spent a decade documenting the vast scope of humanity's agriculture using drone photography. Roughly 40% of the Earth's surface is dedicated to growing food, and experts suggest we must produce 60% more food than we do now to feed the projected population in 2050. Browse the absolutely stunning photos here.

The history of coffee

From its likely origins in what is now Ethiopia to today's worldwide consumption, this video uses a map to show how coffee conquered the world. Follow along and see how pilgrimages and centuries of trade influenced the spread of the beverage we all know so well.

Visual deep dive into the collapse of insects

The most diverse group of organisms on the planet are in trouble, with recent research suggesting insect populations are declining at an unprecedented rate. Explore this visual interactive on the issue from Reuters Graphics.

See a breakdown of how some of the most common food items are traded across the globe, including the key trade relationships for each item.

How a single company hooked the world on herbicides

How harmful are today’s herbicides for us humans, and for the environments they’re seeping into? And do we really need weedkillers to feed the world?

Why is cocaine worth so much?

The global cocaine trade is worth an estimated $100B a year. But, where does that money go, who is spending it, and who is making it? Vice follows the money to understand why the cocaine business functions the way it does. From illicitly growing...

European colonization contributed to coffee's spread

European colonization created channels for large-scale coffee exports with workforces based in Asia, Latin America and the Caribbean. Trade routes throughout the Middle East and the rest of the world carried the drink to new shores and changed the agricultural and economic landscapes of the countries in the Bean Belt.

Consumers will use digital payment processing for nearly $40T in spending by 2028

That's just one signal of the industry's massive growth. Investments in the global fintech industry have grown from $4B in 2010 to $92.3B in 2021, as both businesses and consumers seem to quickly adopt new fintech products, from digital payment apps to robo-advisers.

Coevolution of pollinators and flowering plants diversified both

The first pollinators were beetles, which consumed pollen before flowering plants existed. Over time, plants evolved to attract more insects and improve the uptake of pollen, while insects adapted their biology to enhance the capture of pollen, such as developing specialized mouthparts.

Cocainenomics

How did Pablo Escobar rise up out of the Medellin barrios to become the CEO of a $4 billion business? This immersive look at the global drug trade spawned by the notorious drug lord, who at his peak controlled 80% of the cocaine supply in the US. This deep dive includes visualizations showing how logistics of drug smuggling evolved over the years and traces the economic impact of the industry.

The global horse market is worth about $400B

In this podcast episode from a new series on horses, Freakonomics explores the market around buying and selling some of the world's top sport horses, and the nebulous forces that make them so valuable.

It's tough to measure just how much the global commodities market is worth

That's partly because of all the different ways and places commodities are traded—such as futures exchanges, spot markets, and over-the-counter deals. Additionally, the same commodity can be traded multiple times in different markets, making it easy to risk duplicating trade values in calculations.

The world's top agriculture-producing countries

Agriculture is one of the most important industries in the global economy, and while every country produces some of its own food, some countries dominate the markets. The US, Brazil, and the Netherlands are the world's top three agriculture exporters. See more charts and statistics on the topic with this Investopedia article.

Cryptocurrency is reshaping finance, but its environmental impact often sparks debate

Behind the scenes, mining operations consume vast amounts of energy, comparable to the emissions of small nations. What drives this surprising environmental footprint, and can the industry evolve?

A deep dive into the data behind the romance bookstore renaissance

As the literary genre expands, so does the network of romance-specific stores. Romancing the Data keeps track of the rise of romance bookstores across the globe. This article not only shows how quickly the trend is taking off but also explains how brick-and-mortar shops are simply catching up with audience demand.

How five of the world's most expensive salt and spices are made

Part of the charm of certain spices and salts is their exotic origin, hailing from difficult-to-access locales or hewn via special processes. That also explains why they can be so expensive. Dive into the businesses of producing and marketing five of the world's most expensive food additives with this engaging video.

Some invasive species' populations have been controlled by turning them into cash crops that can be harvested and sold to produce useful materials.

Some argue that Queen Victoria's wedding started the ripple effect that led to the modern-day wedding-industrial complex

This Vogue article takes you inside the details of Queen Victoria's nuptials, from the dress to the bridesmaids drama. Learn all about the wedding that changed the wedding industry forever.

Trace the rise of oil: from early drilling to today’s global power

This animated map video vividly illustrates how petroleum shaped global politics and industry—from 18th-century uses and 19th-century drilling booms in North America to today’s OPEC strategies, shale revolution, and geopolitical oil influence.

A podcast detailing the drug markets of East and Southern Africa

The African continent plays a critical role in the global illicit drug market. Often forgotten when discussing drug trafficking, organized criminal networks in Africa have established relationships with other criminal organizations around the world....

Forty-nine top-notch photos of springtime around the world

Peruse this collection of stunning images gleaned from thousands submitted in a 2020 "springtime" contest which features close-ups and drone photos from Vietnam to Ireland.

Menopause may become a $600B industry

Companies marketing products and supplements to alleviate menopause symptoms and make life easier during this life stage have become a gold mine. This 2022 article explores how and why companies have swooped into this space, and whether you should trust them or not.

Human beekeeping has been traced back to 7000 BCE

Eighty-seven of the world's leading crops rely on pollination in some way, including 43 that are highly dependent or entirely reliant on it. Without pollinators, key foods such as apples, avocados, and almonds would likely become extinct, pushing entire ecosystems into collapse.

A video showing how drug dealing really works

What motivates people to sell drugs? The "News on Drugs" series asks how people get drawn into the drug trade, unpacking the different goals and aims involved in dealing drugs. While there is a lot of focus on cartels, traffickers, and gangs...

How key commodities have performed since 2019, visualized

Due in part to factors such as the COVID-19 pandemic and global supply chain issues, commodities experienced significant volatility from 2019 to 2025. For instance, coffee bean prices saw major swings in recent years due to climate challenges in countries including Brazil and Vietnam.

See a data visualization of the East India Company's trade

This tool visualizes the East India Company’s trade from 1760 to 1834, letting you track shipments of tea, textiles, metals, and more. Users can sort by commodity, origin, destination, and date to see London’s vast imperial supply network that shaped the British Empire.

Millions of honeybees are hauled yearly across the US to help pollinate farms

As indigenous pollinator populations dwindle, farmers increasingly rely on commercial honeybees, which truckers often transport during cooler periods to prevent die-off from overheating. Pollinating all the almond trees in California requires 85% to 90% of all honeybees available to pollinate in the country.

Imagining the farms of the future

About 10,000 years ago, humans began to farm. This agricultural revolution was a turning point in our history and enabled the existence of civilization. Today, nearly 40 percent of our planet is farmland. Spread all over the world, these lands are the pieces to a global puzzle we're all facing: in the future, how can we feed every member of a growing population a healthy diet? Brent Loken investigates in this seven-minute video.

The ancient crops we've forgotten how to grow

Roughly half of all world calories today stem from maize, wheat, and rice. But for most of history, plants were domesticated in highly local places. This video dives into the scientists learning about crops no longer highly in use that once fueled entire civilizations in North America. Some forgotten crops include pitseed goosefoot, maygrass, and sumpweed.